Gift cards, charitable donations and technology are among this year's
RICHMOND HILL, ON, Dec. 17 /CNW/ - A recent Staples Canada and Angus
Reid Public Opinion survey* revealed that 73 per cent of Canadians
plan to buy gift cards during the holiday season, followed by 71% who
are considering to buy some sort of tech device.
"A gift card is a great choice because it's convenient for the shopper
and allows the recipient to purchase what they want," says Pete Gibel,
VP Merchandising, Staples Canada. "Gift cards are great for the small
business owner, teacher or relative that lives in another province."
What else can Canadians expect under the tree this year? 71% per cent
said they plan to buy technology or personal electronics. Some popular
The iPod Touch 32GB which allows you to see friends while you talk to them, with FaceTime.
Shoot, edit and share stunning HD video, and do it all on the retina
display—the highest-resolution screen on any mobile device.
Be the envy of all your friends with HP's ENVY 17.3 laptop. It has a 1TB hard drive, 6GB memory, HP night vision webcam, full-size
backlit island-style keyboard with integrated numeric keypad, and
weighs under eight pounds.
Stand out with Sony's E-Series 15.5 laptop. It comes in a vibrant, glossy green shade, has 4GB memory, 500 GB hard
drive, built-in eye-motion camera, and is Energy Star qualified.
It has also been determined that more gifts are moving away from the
tree. The survey also revealed that 60 per cent of respondents will
consider giving a charitable donation as a gift. "Canadians are very
generous, as we have seen during our Staples back-to-school supply
drive and Give a Toonie. Share a Dream. campaign," says Gibel. "We were
able to meet our financial aspirations during both of these
fundraisers, due to our customers continuous generosity!"
Staples sells the latest laptops and accessories, and offers three easy
ways to shop: online at www.staples.ca, in-store or by catalogue.
* On October 6, 2010 Angus Reid Public Opinion conducted an online
survey among 1,012 randomly selected Canadian adults who are Angus Reid
Forum panelists. The results have been statistically weighted according
to the most current education, age, gender and region Census data to
ensure a sample representative of the entire adult population of
About Staples Canada
Founded in Toronto in 1991, Staples Canada Inc. is Canada's largest
everyday low price supplier of office supplies, business machines,
office furniture and business services for the small business and home
office customer. The chain operates stores in all provinces across
Canada under the banners Staples® Canada and Bureau en GrosMC. Marketing Magazine's Marketing/Leger 2009 Corporate Reputation Survey
ranked Staples Canada/Bureau en Gros in the top five. The company has
over 13,500 employees serving customers through more than 320 office
superstores, catalogue, and e-commerce. Staples/ Bureau en Gros is
committed to making shopping easy by offering customers three ways to
shop: online, by catalogue and in-store. More information is available
SOURCE Staples Canada Inc.
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