Sunrise Soya Foods Introduces Super Squeezies to U.S. Market

Omega-3 DHA Dessert Tubes Now Available in Massachusetts, New York and New Jersey

NEW YORK, July 23, 2013 /CNW/ - Sunrise Soya Foods, Canada's leader in traditional and innovative tofu and soy products, is pleased to announce the introduction of Super Squeezies Omega-3 DHA pudding dessert tubes for kids.  The exciting new soy product, which has enjoyed tremendous success in Canada, comes in a two-flavor combination box with four tubes of Strawberry Banana and four of Chocolate Fudge.

"We are excited to expand our brand to the United States," said Sue Willems, Vice President of Sales and Marketing.  "Kids love Super Squeezies because they're delicious.  Parents love them because they are a healthy alternative to other desserts.  Each tube contains a vegetarian source of Omega-3 DHA, which is important for brain, eye and heart health."

Nutritious, healthy snacks for children like Super Squeezies help them stay on track, both mentally and physically. DHA is a polyunsaturated omega-3 fatty acid found throughout the body. It is a major structural fat in the brain, accounting for up to 97 percent of the omega-3 fats in the brain. Numerous studies confirm that everyone, from infants to adults, benefits from an adequate supply of DHA. Throughout every stage of life, DHA is proven to be important for brain health.

"These non-dairy treats are the perfect choice for kids with food allergies or intolerances as well as active children on the go," explained Willems. "They make a great chilled snack.  Parents can freeze Super Squeezies and pack them frozen in their child's lunch box."

Super Squeezies, which sell at a suggested retail price of $3.99 for a box of eight tubes, can be found in local grocery stores and supermarkets in Massachusetts, New York and New Jersey.

About Sunrise Soya Foods
Sunrise Soya Foods, founded in 1956, is the largest tofu manufacturer in Canada specializing in a wide range of tofu and soy products. Using only Canadian, non-GMO soybeans, Sunrise Soya Foods products are certified Kosher and contain no cholesterol or trans-fats.

SOURCE: Sunrise Soya Foods

For further information:

For more information about Super Squeezies or to find a retailer near you, please contact Christie High at chigh@jgordonassociates.com or visit their website.

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