Sun-Rype management and union ratify Collective Agreement

TSX: SRF

KELOWNA, BC, Feb. 8 /CNW/ - Sun-Rype Products Ltd. is pleased to announce the ratification of a new Collective Agreement with the Teamsters Union, Local 213 as a result of a vote held Sunday, February 7, 2010. The renewal includes wage and benefit improvements throughout the new five-year agreement, expiring August 31, 2015.

"We are extremely pleased to have a long-term deal in place prior to expiration of the current agreement." says David Lynn, President & CEO. "This agreement provides labour stability at our Kelowna facility, which plays a key role in Sun-Rype's long-term growth strategy."

Sun-Rype Products Ltd., based in Kelowna, BC, is a manufacturer and marketer of 100% juices and 100% fruit snacks under the Sun-Rype brand. Sun-Rype is a publicly traded Canadian company with its common shares listed on the Toronto Stock Exchange under the symbol SRF.

Forward Looking Statements

Statements contained in this press release, which are not based on historical fact, including without limitation, statements containing the words "may", "will", "plans", "intends", "expects", "anticipates", "believes", "estimate", "continue" and similar expressions, constitute "forward looking information" within the meaning of applicable Canadian securities laws. Forward looking statements contained in this document may involve, but are not limited to, statements relating to the Company's objectives, priorities, strategies, actions, targets, expectations and outlook. Forward looking statements are necessarily based upon assumptions and predictions with respect to the future, including but not limited to the factors referred to below. As a result, forward looking statements are subject to known and unknown risks, uncertainties and other factors that may cause the actual results, events or developments to be materially different from any future results, events or developments expressed or implied thereby. These risks, uncertainties and other factors include, but are not limited to, changes in the consumer packaged goods industry and external market factors, as well as the factors referred to in the Company's Annual Information Form dated February 28, 2008, and its other filings with the applicable Canadian securities regulatory authorities. In light of these uncertainties, assumptions and risks, readers are cautioned not to place undue reliance on such forward looking statements. Except as required by law, the Company assumes no obligation to update or revise such information to reflect later events or developments.

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SOURCE Sun-Rype Products Ltd.

For further information: For further information: Dave McAnerney, Vice President, Operations & Human Resources, Sun-Rype Products Ltd., 1165 Ethel Street, Kelowna, BC, V1Y 2W4, Tel: (250) 860-7973, Fax: (250) 762-3611, dmcanerney@sunrype.com; or David Lynn, Chief Executive Officer, Sun-Rype Products Ltd., 1165 Ethel Street, Kelowna, BC, V1Y 2W4, Tel: (250) 860-7973, Fax: (250) 762-3611, ceo@sunrype.com; www.sunrype.com


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