Subaru Canada Celebrates Massive 10.9% YTD Growth; Best December Ever Contributes to All-time Annual Sales Record

  • Subaru Canada, Inc. reports its highest sales in company history with an incredible 46,609 units retailed, marking a year-to-date sales increase of 10.9 percent.
  • Record-breaking December results with 3,372 units sold, an increase of 7.6 percent year over year, culminate in the Japanese automaker's fourth consecutive year of annual sales growth.

MISSISSAUGA, ON, Jan. 5, 2016 /CNW/ - Subaru Canada, Inc. (SCI) today reported a historic finish to 2015 with its highest annual sales ever.  With a milestone 46,609 units delivered to Canadians this year, SCI closed the year with incredible year-to-date growth of 10.9 percent. December results propelled growth as sales rose by 7.6 percent with 3,372 units retailed this past month.  

Milestone sales success was celebrated in all regions from coast to coast in December as Atlantic Canada was up 12.8 percent, Quebec was up 12.2 percent, Ontario was up 8.6 percent and Western Canada was up 0.4 percent. 

Year to date, Subaru's compact SUV, the Forester, was the brand's volume leader with 12,706 units retailed, an increase of 3.3 percent. The Subaru Outback followed suit with 9,992 units retailed, stepping up sales by 15.0 percent over 2014. Subaru Crosstrek and Impreza sales were in close pursuit with 8,422 and 8,319 units sold, representing huge gains of 21.7 and 10.7 percent, respectively.  Performance-driven WRX / STI sales also rose by 17.6 percent in 2015, accounting for 3,107 units year to date.

For the month of December, Forester, WRX / STI and Crosstrek all celebrated sales success with respective increases of 17.8, 26.1 and an extraordinary 71.6 percent.

"With five years of growth and four years of annual sales records under our collective belt, Subaru Canada is focused on continuing this momentum into 2016," said Shiro Ohta, chairman, president and CEO of Subaru Canada, Inc. "Our award-winning lineup is continually recognized for its outstanding safety, high resale value and for the driving enjoyment it brings behind the wheel and this will continue to be our focus as we set our sights on continued growth for the year ahead." 


December

3,372


Month's actual

3,133


Previous year (same month)

239


Difference

7.6%


MTD sales vs. STLY




46,609


2015 YTD

42,035


2014 YTD

4574


Difference

10.9%


YTD sales vs. STLY




11,512


Q4 2015

10,613


Q4 2014

899


Difference

8.5%


Current quarter sales vs. STLY

About Subaru Canada, Inc.
Subaru Canada, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Mississauga, Ontario, the company markets and distributes Subaru vehicles, parts and accessories through a network of 90 authorized dealers across Canada. For more information, please visit www.subaru.ca or www.pr.subaru.ca or follow @Subaru_Canada on Twitter.

SOURCE Subaru Canada Inc.

For further information: Julie Lychak, (905) 568-4959, jlychak@subaru.ca; Daniel Ponzini, (905) 568-4959, dponzini@subaru.ca; Amyot Bachand, Media Relations, Quebec Region, (514) 691-9276, abachand@subaru.ca

RELATED LINKS
http://www.pr.subaru.ca

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