Starbucks invites local community, customers and partners to special
anniversary event on March 11th in support of The Salvation Army
VICTORIA, March 6, 2014 /CNW/ - On Tuesday, March 11th, Starbucks Canada is celebrating an exciting milestone in the company's
Canadian history. Starbucks will celebrate 20 years of serving
Vancouver Island customers and giving back to the Island community with
a special anniversary celebration and a $20,000 donation to the
Vancouver Island Salvation Army.
"I remember it like it was yesterday. We opened the doors on Friday,
March 11th, 1994 and over that weekend, we served thousands of customers," says
Kerry Busheikin, former store manager of Starbucks first café on Fort
Street in Victoria, now vice-president of Operations for Starbucks
Canada. "Starbucks Fort Street store opening was one of the most
successful store openings for Starbucks at that time and it was all
thanks to the incredible welcome the community gave us. Now twenty
years later, many of those same customers are still coming through the
doors. The years I spent on the Island are some of of the best years
of my career and my life with Starbucks."
Busheikin is not alone. Twenty years later and with more than 40 stores
and 700 partners (employees) across the Island in communities including
Victoria, Nanaimo, Saanich, Courtenay Campbell River, Langford and Port
Alberni, Vancouver Island remains an important market for Starbucks.
Long-time store managers, Wendy Weldring and Nancy Meret, together with
Busheikin, were part of the original team to open the Fort Street
location and both still work for the company to this day.
"We are still very much connected with many of the customers who came in
on opening day," says Nancy. "One of our customers came in that first
day at Fort Street and continues to visit me regularly at our James Bay
location. We are like a family at Starbucks and that includes our
partners and customers."
Creating lasting moments of connection both in-store and within the
community is an integral part of Starbucks DNA. Over the last 20
years, the company has enjoyed long-standing relationships with
Vancouver Island community organizations, in particular, The Salvation
Army. As part of Starbucks anniversary celebrations, the company has
committed $20,000 to the Vancouver Island Salvation Army to help
support the organization's important community initiatives including
its soup kitchen program.
"Starbucks has grown up on Vancouver Island and we are excited to
celebrate this milestone by giving back," says Caroline Ternes,
Starbucks regional vice president, Western Canada and the Yukon. "We
want our customers, our friends and the entire Island to know how
grateful and proud we are to be part of this incredible community.
Thank you Vancouver Island for 20 amazing years."
In addition to donating funds, many Starbucks partners will volunteer
their time with The Salvation Army throughout the week, beginning March
"Our relationship with Starbucks has been of great value as our
community services and events depend greatly on volunteer hours," says
Pat Humble, community ministries director, Stan Hagen Centre for
Families at The Salvation Army. "From manning kettles to revitalizing
facilities to providing in-kind donations month after month, Starbucks
volunteers are always excited, positive, eager and willing to do almost
anything that is needed."
To commemorate Starbucks 20th anniversary, customers, partners, and members of the community are
invited to join Starbucks at a special anniversary event at the
original Vancouver Island Starbucks® store, located at 801 Fort Street
in Victoria. Guests will enjoy live local music, sample delicious
Starbucks® food and beverages, have an opportunity to participate in
traditional coffee tastings led by local Starbucks Coffee Masters, and
more. All funds raised during the celebration will be donated to the
Vancouver Island Salvation Army in addition to Starbucks $20,000
Starbucks 20th Anniversary Celebration
Starbucks store located at 801 Fort Street, Victoria, B.C.
Tuesday, March 11th, 2014
To share news of Starbucks' 20th anniversary celebrations, please visit us at facebook.com/starbuckscanada and follow us on Twitter @StarbucksCanada.
For information about Starbucks Canada, visit www.starbucks.ca.
About Starbucks Corporation
Since 1971, Starbucks Coffee Company has been committed to ethically
sourcing and roasting high quality arabica coffee. Today, with stores around the globe, the company is the premier
roaster and retailer of specialty coffee in the world. Through our
unwavering commitment to excellence and our guiding principles, we
bring the unique Starbucks Experience to life for every customer through every cup. To share in the
experience, please visit us in our stores or online at www.starbucksstore.ca.
SOURCE: Starbucks Coffee Canada
For further information:
Katie Kernahan, Edelman
Carly Suppa, Starbucks Canada