Business analytics resource centre to enhance Canada's small, mid-sized
TORONTO, June 5, 2012 /CNW/ - As mountains of customer data and increasing competition continue to
overwhelm many small and medium businesses (SMBs), SAS and Info-Tech
Research Group have combined efforts to provide companies with
information and resources to help them become more competitive. The two
companies are creating an extensive wealth of information and tools
about business analytics, now available on Info-Tech Research Group's Canada's Smartest IT site.
"Survival in the SMB world demands a high level of responsiveness to
rapid changes in customer behavior and larger market dynamics, but
developing effective and timely responses requires better visibility
into both the current and future state of the business and market,"
said James Alexander, Senior Vice President & General Manager,
Info-Tech Research Group. "An increasing number of SMBs are looking to
leverage business intelligence (BI) tools to deliver this insight,
without compromising their agility or their budget. When making the
transition to a data driven business model, SMBs need a toolset that
can be deployed quickly with a low total cost of ownership and this
project with SAS helps equip businesses to make the right decisions
about their BI needs."
Smartest IT was created by the Info-Tech Research Group, an IT market
After two wildly successful years, the 2012 Smartest IT (www.smartest-it.com) campaign is once again designed to engage and educate IT professionals
on the smart use of technology. The Smartest IT website provides
community members access to over 200 pieces of original research
content (whitepapers, tools, case-studies andvideos) from Info-Tech Research Group. This research is specifically designed to help IT departments become
smarter and greener in their use of technology and is focused on six
key topics: business analytics, cloud, collaboration, green IT, managed
risk, and infrastructure.
While many small and medium businesses believe advanced analytics tools
are only available to large corporations, in recent years, SMBs have
increasingly turned to SAS to become more competitive. Since 2011, over
75 per cent of new SAS Canada commercial accounts have been small and
midsized enterprises and today more than 35 per cent of SAS Canada's
total customer base are SMBs, demonstrating that businesses of all
sizes recognize the value of technology from SAS, the leader in business analytics.
"Small and midsize businesses have requirements for deep customer
insights, cost controls, and complex business processes much like their
larger competitors, said Gary Saarenvirta, CEO of Makeplain, a SAS channel partner. "SAS Business Analytics provides companies with
a flexible and powerful toolset that allows them to level the playing
The SAS Business Analytics Framework is a powerful blend of information
management, analytics, reporting and an ever-expanding portfolio of
industry and line-of-business solutions. SAS Solutions for Small and
Midsize Businesses provide the same analytical sophistication that
large corporations use .
Organizations can start with their immediate business issues, and then
extend their use of SAS Business Analytics over time to achieve
continuous performance improvements. Once a company has decided to
improve its competitiveness, SAS Business Analytics provide a fast path
to achieving value.
SAS Business Analytics enable SMBs to:
Reduce the time to decision by providing better, faster insights
required to support decision-making.
Integrate and manage data from across the organization.
Equip employees of all skill levels with advanced analysis and reporting
Explore data for hidden relationships, emerging trends and anomalies via
Share results via easy-to-understand graphics, charts and maps.
Personalize information views through configurable dashboards and
Scale solutions to fit their budget.
SMEs discuss how SAS has helped them succeed:
Group Medical Services (GMS), experts in health and travel insurance,
has been providing coverage to Canadians for over 60 years. Stewart
Reinfelds, the company's Manager of Business Analytics and Reporting
said, "SAS is helping us save time and reduce risk with deeper
financial and customer insights"
"Because we're dealing with large data sets we rely on SAS for data
manipulation as well as analytics for our trial analysis," said Murray
Duggan, a scientist with Fast Genetics. Fast Genetics is a leader in
the pig genetics business.
SAS is the leader in business analytics software and services, and the largest independent vendor in the
business intelligence market. Through innovative solutions, SAS helps
customers at more than 55,000 sites improve performance and deliver
value by making better decisions faster. Since 1976 SAS has been giving
customers around the world THE POWER TO KNOW®.
The Canadian subsidiary of SAS has been in operation since 1988.
Headquartered in Toronto, SAS employs 240 people across the country at
its Vancouver, Calgary, Toronto, Ottawa, Quebec City and Montréal
Copyright © 2012 SAS Institute Inc. All Rights Reserved.
About Info-Tech Research Group
With a paid membership of over 25,000 members worldwide, Info-Tech Research Group (www.infotech.com) is the global leader in providing tactical, practical Information
Technology research and analysis. Info-Tech Research Group has a
fourteen-year history of delivering quality research and is North
America's fastest growing full-service IT analyst firm.
SAS and all other SAS Institute Inc. product or service names are
registered trademarks or trademarks of SAS Institute Inc. in the USA
and other countries. ® indicates USA registration. Other brand and
product names are trademarks of their respective companies. Copyright
© 2012 SAS Institute Inc. All rights reserved.
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