Russell Peters Wants a Canadian BFF

    
    -   SIRIUS Satellite Radio and Russell Peters team up in search of the
        funniest Canadian amateur comic with a killer 5-minute standup set

    -   Winner receives a once-in-a-lifetime opportunity to open for Russell
        Peters during his upcoming North American tour

    -   Enter at www.sirius.ca and www.russellpetersbff.com
    

TORONTO, Oct. 7 /CNW/ - SIRIUS Canada, the country's leading satellite radio company, today announced a partnership and contest with Canadian comic superstar Russell Peters. SIRIUS Satellite Radio and Russell Peters' Search for Canada's BFF (Best Funny Five) is a national talent hunt to discover the Canadian with the best five-minute comedy set. The contest will be promoted at sirius.ca and on CTV's The Comedy Network.

The winner will receive a once-in-a-lifetime opportunity to share the spotlight with Peters and deliver their 5-minute opening set in front of a packed audience. Will the winner seize the chance to launch their career and enter Canadian comedy superstardom or will they fizzle out in front of thousands? Anything can happen in the "kill or be killed" world of standup comedy.

"There's no where to hide when you're on-stage doing stand-up. You've got to deliver," said Russell Peters. "The SIRIUS Best Funny Five contest is a great opportunity for someone to experience what its like to step into the spotlight and perform in front of thousands of people. I'm looking forward to reviewing the top ten entries and sharing the spotlight with Canada's next comedy star."

"The Russell Peters' BFF contest is a great fit for SIRIUS, and we're excited to give an up-and-coming Canadian comic a shot at the big-time by performing with Russell," said Paul Cunningham, Vice President, Marketing and Sales, SIRIUS Canada Inc. "SIRIUS Satellite Radio offers comedy lovers everything from family friendly programming to unfiltered standup featuring some of the top talent in the business."

    
    How to Enter
    ----------------------------------
    1.  UPLOAD - Beginning October 5th, Canadians can visit www.sirius.ca to
        upload video of their best funny five minute set of jokes,
        impressions or physical comedy at www.sirius.ca. After uploading,
        entrants will be able to invite friends and fans to view and rate
        each video. (Full 5 minute sets from participants are not mandatory.
        Highest rated videos of jokes and other comic relief will win great
        secondary prizes from SIRIUS Satellite Radio).

    2.  VOTE - Beginning November 1st, online voting at www.sirius.ca will
        open and Canadians will be able to vote for their overall favourite.

    3.  RUSSEL SELECTS THE WINNER - Beginning November 15th, Russell Peters
        and SIRIUS will review the top 10 video submissions based on received
        votes. The top video selected will receive the Grand Prize.

    The Prize
    ----------------------------------
    

The Canadian with the BFF (Best Funny Five Minute Comedy Set) will receive a once-in-a-lifetime chance at comedy superstardom and open for Russell Peters at a stop on his upcoming Canadian tour. In addition to a $2,500 "appearance fee", the winner will receive travel and accommodation for two, VIP backstage treatment befitting a rising Canadian comedy star, and of course a chance to hang out with Russell Peters before the show.

Secondary prizes of SIRIUS Satellite Radios, accessories, subscriptions and merchandise are also available. Full details on prizing are available at the contest website: www.sirius.ca

    
    To view image of the contest website, please visit:
    http://files.newswire.ca/825/SIRIUS_Canada_BFF.jpg
    

SIRIUS Satellite Radio's Comedy Channels

Canadians love to laugh along with SIRIUS' 4 comedy channels that range from family friendly to adults only. Comedy channels include:

    
    -   Raw Dog // Ch. 104 -- Comedy unleashed and uncensored. Enjoy an
        endless supply of comedy bits from the hottest names in the world of
        standup including Canada's own Russell Peters.

    -   Blue Collar Comedy // Ch. 103 -- Features the Blue Collar Comedy team
        of Jeff Foxworthy, Larry the Cable Guy, Bill Engvall, Kathleen
        Madigan, Lisa Lampanelli, Ralphie May and many more.

    -   Laugh USA // Ch. 105 - Family comedy for everyone from top comics
        like Jim Gaffigan, Jerry Seinfeld, and the best classic comedy from
        Bill Cosby and Monty Python, plus fun songs from Weird Al and more.

    -   The Foxxhole // Ch. 106 - An exclusive urban comedy, entertainment
        and lifestyle channel with Jamie Foxx.
    

Russell Peters Biography

With his signature irreverent take on race, culture and all of our so-called differences, Peters has been packing theatres, arenas and clubs worldwide for two decades. His televised specials and DVDs are chart-toppers throughout the world and he was recently ranked by Forbes -- along with Jerry Seinfeld and Chris Rock -- as one of the top ten highest grossing stand-up comics in the U.S. Peters is one of only a handful of comics to sell out Madison Square Garden in its long and storied history. To read Russell's full bio visit www.russellpeters.com.

About SIRIUS Canada

SIRIUS is Canada's number one choice for satellite radio with 120 full-time channels broadcast from studios in Vancouver, Toronto, Montreal and New York. SIRIUS offers 100% commercial-free music plus premium sports, news, talk and entertainment programming from North America's most recognizable and respected personalities and brands. SIRIUS offers listeners unparalleled coast-to-coast signal coverage and digital quality sound broadcast from four high-orbit satellites.

SIRIUS is the Official Satellite Radio Partner of the CFL, NFL, NASCAR and NLL and broadcasts live play-by-play games of the CFL, NFL and NLL. SIRIUS is also the exclusive satellite radio home of CBC's Hockey Night in Canada Radio. In addition, SIRIUS broadcasts live NASCAR races as well as Barclays English Premier League and UEFA Champions League soccer.

SIRIUS products for the car, truck, home, RV and boat are available in more than 3,500 retail locations, including Best Buy, Canadian Tire, Centre Hi-Fi, Costco, Dumoulin, Future Shop, Home Hardware, London Drugs, Staples, The Source, Visions, Wal-Mart and 2001 Audio Video. All SIRIUS programming is available for a monthly subscription fee of only $14.99.

SIRIUS Canada's automotive partners include Aston Martin, Audi, Bentley, BMW, Chrysler, Dodge, Ford, Jaguar, Jeep, Land Rover, Lexus, Lincoln, Mazda, Mercedes Benz, MINI, Mitsubishi, Pana-Pacific, Subaru, Toyota, Volkswagen, Volvo and the Canadian Automobile Association (CAA). SIRIUS automotive partners make up nearly 60 per cent of light vehicle sales in Canada.

www.sirius.ca

SOURCE SIRIUS CANADA

For further information: For further information: Jeff Roman, SIRIUS Canada, (416) 513-7434, jroman@siriuscanada.ca

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SIRIUS CANADA

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