REMINDER: Alberta to welcome the largest Chinese tour group to the province with authentic Stampede breakfast July 7, 2012

EVENT ADVISORY: Calgary, July 7, 2012

CALGARY, July 6, 2012 /CNW/ -

What: Travel Alberta proves marketing strategy success as they welcome more than 120 Chinese tourists to Alberta with an authentic Calgary Stampede breakfast honouring both Chinese and Western culture.

This tour group is the largest that Alberta has seen since China granted Canada Approved Destination Status in 2010. A traditional white hat ceremony will be conducted for popular, award-winning Chinese actor Mr. Xia Yu who is visiting the province.

Where: Heritage Park Historical Village, Calgary, Alberta.
Chautauqua Tent (#33 on map)

When: Saturday, July 7, 2012
8:30 a.m. MST - Chinese tour buses begin to deliver guests to Heritage Park Historical Village. Authentic western entertainment and buffet breakfast.
9:15 a.m. - Media interview opportunities (scrum) in Celebration Tent (#34 on map)
9:35 a.m. - Formal welcome in Chatauqua tent.
9:45 a.m. - Randy Williams, Chief Executive Officer, Tourism Calgary, to award formal White Hat Ceremony to Mr. Xia Yu.
10:20 a.m. - Guests depart Heritage Park.

Who: Interviews will be available with:
Steve Allan, Chair of the Board, Canadian Tourism Commission
The Honourable Christine Cusanelli, Minister Tourism, Parks and Recreation, Government of Alberta
Bruce Okabe, Chief Executive Officer, Travel Alberta

Parking: Please park in the general guest parking lot and proceed to the Chatauqua Tent (a five-minute walk).

About Travel Alberta:
Travel Alberta is the tourism marketing agency of the Government of Alberta.
For more information visit: www.TravelAlberta.com

Follow Travel Alberta at:
Twitter: http://twitter.com/travelalberta
Facebook: https://www.facebook.com/TravelAlbertaCanada
YouTube: http://www.youtube.com/TravelAlbertaCanada
Tumblr: http://www.TravelAlberta.tumblr.com

SOURCE Travel Alberta

For further information:

Noelle Aune
Executive Director, Communications & PR
Travel Alberta
(403) 669-2947
Noelle.Aune@TravelAlberta.com 

Kelly Laver
Global Media Specialist
Travel Alberta
(587) 894-2259
Kelly.Laver@TravelAlberta.com


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