TORONTO, Oct. 29 /CNW/ - The Public Affairs Association of Canada (PAAC) is pleased to present its 10th Annual Conference - The Art and Science of Public Affairs - in partnership with Campaigns & Elections' Politics Magazine.
In a new 2-day format, the Public Affairs Association of Canada will reflect on the last 10 years in public affairs and look forward to what the coming decade will bring.
The international line-up of expert speakers includes:
Speakers of Note:
Kevin Bertram, Distributive Networks - The Architect of the Obama Text-
Messaging (SMS) Campaign shares insights and best practices for
harnessing next generation communications as the keynote speaker at the
Networking Lunch on November 5, 2009. Kevin will also participate in the
session entitled: Winning Political and Public Affairs Battles on the
Phone, also on November 5th.
Andrew Coyne, Maclean's Magazine - The National Editor of Maclean's
Magazine joins our closing plenary panel as they discuss New Decade, New
Issues? and look ahead to the issues that will shape Public Affairs over
the next 10 years.
Angus Reid, Angus Reid Strategies - A household name in Polling and
Opinion Research, the CEO of Angus Reid Strategies joins our panel of
pundits to discuss New Decade, New Issues?
Robin Sears, Navigator Ltd. - The 2009 PAAC Award of Distinction
recipient joins us for lunch on November 4, 2009 to accept his award and
to share his experiences as a seasoned Public Affairs Professional. Robin
will also join our closing plenary panel, New Decade, New Issues?
John Tory - The former leader of the Progressive Conservative Party of
Ontario opens this year's conference with a keynote speech sure to
provide insight and an insider's prospective into nearly 20 years in the
backrooms and at the helm of both the Federal and Ontario wings of the
Progressive Conservative Party.
Four Campaigns and Elections, Politics Magazine - Rising Stars:
Daniel Gotoff, Lake Research Partners - Polling.; Julie Germany,
Institute for Politics, Democracy and the Internet, George Washington
University -Social Media: Best Practices and Finding the Right Metrics &
ROI Measurements for your Organization; Alex Lundry, Target Point
Consulting & Amy Gershkoff, Changing Targets Media - Microtargeting.
Sessions will cover a broad range of public affairs and campaign related
Crisis Leadership: with Terry Flynn - Professor, Communications
Management, DeGroote School of Business, McMaster University.
New Media: with James Klatell - Managing Editor, Campaigns and Elections
Politics Magazine; and, Larry Ward - Political Media, Inc
US Advocacy Campaign Innovations: with Joe Slade White - Joe Slade White
The Role of Government Relations in the Canadian Policy Process: with
Tony Dean - Former Secretary of Cabinet, Government of Ontario; Richard
Joy - Vice-President, Policy and Government Relations, The Toronto Board
of Trade; and, Brett James - Principal, Sussex Strategy Group.
Diplomats on the Global Public Affairs Stage: Jonathan Dart - U.K. Consul
General to Toronto; and, Kevin Johnson - U.S.A. Consul General to
How to ensure you hire the right consultant: with John Duffy - Principal,
StrategyCorp; Jason Grier - Hill & Knowlton; and, Barbara Fox - CEO - OEB
SOURCE Public Affairs Association of Canada
For further information: For further information: or to register for this event contact: Andrea Freitas - Public Affairs Association of Canada Conference Coordinator, 301-250 Consumers Road, Toronto, Ontario, M2J4V6, e-mail: firstname.lastname@example.org, phone: (416) 367-2223, www.publicaffairs.ca; Paul Burns - Public Affairs Association of Canada Conference Chair, Phone: (416) 579-3922