- Teddy Wilson of INNERSPACE and comedian Norm Sousa announced as hosts
- Insight Productions at the helm of first-ever North American version
of the highly-successful 13x30 format -
- Series to debut on Discovery in Spring 2013 -
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TORONTO, Oct. 24, 2012 /CNW/ - Bell Media's Discovery Channel Canada and Insight Productions announced today that principal photography is underway on the first
English-language version of the hugely successful Norwegian format NEVER EVER DO THIS AT HOME. It was also confirmed that Teddy Wilson, current co-host of SPACE's flagship daily entertainment talk show,
INNERSPACE, and award-winning comedian Norm Sousa (The Sketchersons), will host the series. In development for the last
six months, production on the 13-part series starts this week, shooting
primarily on location at a 100-acre property in Brant County, ON.
NEVER EVER DO THIS AT HOME blends science, danger, and comedy when hosts Wilson and Sousa conduct
madcap experiments and test the limits of what a house can withstand -
and beyond. In each episode, Wilson and Sousa precariously mix, ignite,
flood, explode, and otherwise wreak havoc on the contents of an old
farmhouse in Brant County - no appliance or fixture is safe in their
hands. In this unsuspecting house, the two dangerously unqualified
hosts perform a series of compelling and volatile experiments - with
side-splitting results. Their haphazard trials reveal the legitimate
physics and chemistry behind the cause and effect of their experiments
- and outrageous consequences ensue when their curiosity overrides
caution! Which is precisely why viewers should NEVER EVER DO THIS AT HOME.
This ratings-winning format originates from Norwegian broadcaster NRK,
where its resounding success led to productions quickly sprouting in
Denmark, Sweden, and Germany. UK-based independent distributor DRG
brokered the deal with Insight Productions, who secured Discovery
Channel Canada as the natural fit broadcast partner.
"With their unparalleled expertise at adapting the world's most exciting
formats, I can't wait to see what the team at Insight does with NEVER EVER DO THIS AT HOME," said Edwina Follows, Director of Commissioning and Production for
Discovery. "It's going to be explosive, it's going to be entertaining,
and it's going to keep our viewers on the edge of their seats."
"These guys are going to throw common sense out the window, and we
couldn't be more thrilled," said John Brunton, Chairman & Chief
Executive Officer, Insight Productions. "We're going to see their
genuine reaction from these reckless experiments, and the only thing
that we can safely predict is hilarity."
NEVER EVER DO THIS AT HOME will also regularly feature experts in various fields of demolition,
chemistry and radiation, among others, who will help the hosts
understand the science behind the experiments.
NEVER EVER DO THIS AT HOME is produced by Insight Production Company Ltd. in association with
Discovery Channel Canada and Bell Media, based on a format devised by
NRK and distributed by DRG. Executive Producers are John Brunton and
Barbara Bowlby. Supervising Producer is Lindsay Cox. Produced by Chris
Chilco. Directed by Rae Upton. Edwina Follows is Production Executive
for Discovery. Catherine MacLeod is Vice-President, Specialty Channels,
Bell Media. Rick Brace is President, Specialty Channels and CTV
Production. Phil King is President, CTV Programming and Sports.
Image with caption: "Teddy Wilson (L) and Norm Sousa (R) on set as production begins on NEVER EVER DO THIS AT HOME (CNW Group/Discovery Channel)". Image available at: http://photos.newswire.ca/images/download/20121024_C9774_PHOTO_EN_19696.jpg
SOURCE: Discovery Channel
For further information:
Jodi Cook, Discovery Channel, 416.384.4603 or firstname.lastname@example.org
Cary Mignault, Unit Publicity Manager, NEVER EVER DO THIS AT HOME, 416.435.9295 or email@example.com