Play it then trade it! Best Buy Canada Announces National Gaming Trade-In
Program

TORONTO, Oct. 15 /CNW/ - Best Buy, Canada's fastest growing retailer and e-tailer of consumer electronics, today announced its national gaming trade-in program. "Gaming enthusiasts are encouraged to bring in their previously played video games and trade them in for up to $40 in store credit, which can be used toward anything in the store, including a new game!"

Have you braved the battle and won the war in Star Wars: Battlefront? Unsure of what to do with that copy of Final Fantasy collecting dust in your basement? Has your "Need for Speed" suddenly come to a grinding halt? "With Best Buy's gaming trade-in program, gamers of all types can bring in previously played games to any participating Best Buy location*, where they will receive a Best Buy store credit based on the assigned value of the games.

"We have been testing this program in our Edmonton stores and it has been so highly successful that we decided to extend this offer across Canada, said Paul Fisher, Director of Merchandising, Entertainment, Best Buy Canada. "Gaming now reaches a wider group of Canadians, including women and boomers. This program will enable gamers of all types to trade in for other titles or new technology."

Trade-in is available on more than 2,500 current game titles and games from the following consoles: Nintendo DS & DSi, Nintendo Wii, PlayStation3, PlayStation Portable, PlayStation 2 and Xbox 360.

As part of program, Canadians can also purchase previously played titles in-store for less than the cost of a new version of the game.

About Best Buy Canada

Best Buy stores in Canada are a division of Burnaby, BC-based Best Buy Canada Ltd., a wholly owned subsidiary of Best Buy Co., Inc. (NYSE: BBY). Best Buy is Canada's fastest-growing retailer and e-tailer (www.BestBuy.ca) of consumer electronics, computers and entertainment products and also operates Geek Squad (www.GeekSquad.ca), a technology service provider specializing in computer support, home theatre installation, network, car audio, video and navigation systems. There are more than 60 Best Buy stores in British Columbia, Alberta, Saskatchewan, Manitoba, Ontario, Quebec and Nova Scotia.

Best Buy offers consumers a unique shopping experience with the latest technology and entertainment products, at the right price, with a no-pressure (non-commissioned) sales environment. The Company is committed to kids and its local communities and has a comprehensive community relations program described at www.BestBuy.ca/community.

For more information about Best Buy, including store locations, visit www.bestbuy.ca

    
    *Gift cards used at Best Buy locations in Calgary can only be used for
    other gaming products

    *Best Buy stores not currently part of the program include:
    Nanaimo, BC
    Winnipeg MB
    St. Catharines, ON
    Windsor, ON
    Oakville, ON
    Richmond Hill, ON
    Markham, ON
    Woodbridge, ON
    Kanata, ON
    Ottawa East, ON
    Ottawa West, ON
    

SOURCE Best Buy Canada

For further information: For further information: Danielle Jang, Best Buy Canada, (604) 412-1880, danjang@bestbuycanada.ca


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