Pirate Pak Day returns August 12!

White Spot fundraiser provides summer camp experience for kids in need

VANCOUVER, Aug 4, 2015 /CNW/ - Ahoy! On Wednesday, August 12, buccaneers both young and young-at-heart can re-live childhood memories by ordering an Adult Pirate Pak at White Spot restaurants throughout British Columbia and four locations in Alberta. For the sixth consecutive year, a toonie from the sale of every Pirate Pak will be donated to Zajac Ranch for Children, a local charity that provides kids and young adults with life-threatening illnesses and chronic disabilities a unique summer camp experience.

Pirate Pak Day has become an anticipated annual tradition that has raised a total of $347,172 since its inception, and sent more than 200 hearties to camp. White Spot Week at Zajac Ranch runs from August 17 to 21 and includes activities ranging from kayaking and climbing to swimming and horseback riding.

"Pirate Pak Day is a big event for us, one that both our staff and guests look forward to every year," says White Spot President Warren Erhart. "Money raised on this special day helps young mateys facing difficult challenges, and wouldn't be possible without the participation of our valued guests. We'll be dressed up in our best swashbuckling outfits, so come join the merriment!"

"White Spot has become integral in our ability to enrich the lives of kids who need support," says Mel Zajac, founder of Zajac Ranch for Children. "Community initiatives like Pirate Pak Day help us offer illness-specific camps that put smiles on the faces of these kids. For instance, many of our campers get to ride a horse for the first time in their life."

On August 12 only, Adult Pirate Paks are available for both dine-in and take-out, in four options:

  • Legendary Burger – a classic!
  • BC Chicken Burger
  • Bacon Cheddar Bigger Burger
  • Portobello Provolone Veggie Burger

Our burgers are proudly made with 100% fresh Canadian beef, fresh BC chicken breast, secret Triple "O" sauce, and come on our specially baked artisan-style bun. We also have just introduced a new gluten-free bun to provide more choices to guests.

Each option comes in the nostalgic Pirate Pak boat, with a bounty of fresh-cut 'endless' fries, creamy coleslaw, soft drink, premium rich ice cream and of course, the treasured chocolate 'gold' coin.

Did you know?
More than 24 million Pirate Paks have been sold since 1968! Shiver me timbers!

About White Spot
Headquartered in Vancouver, British Columbia, White Spot is Canada's longest-running restaurant chain, celebrating their 87th year. Founded in 1928, when Nat Bailey launched Canada's first drive-in restaurant at Granville and 67th, the 87-year-young chain now sees more than 17 million guests annually at 128 White Spot and Triple O's locations throughout B.C., Alberta and Asia. Bailey's original vision was to build a restaurant that served the highest quality, unique tasting food and White Spot remains committed to continuing this tradition in each and every meal. White Spot Limited is proud to be recognized as one of Canada's 50 Best Managed Companies for the past five consecutive years.

SOURCE White Spot

Image with caption: "Young campers will attend Zajac Ranch for Children thanks to White Spot’s eighth annual Pirate Pak Day fundraiser, which takes place Wednesday, August 12. A toonie from each Kids and Adult Pirate Pak sold will be donated to Zajac Ranch, an established B.C. based charity that provides children and young adults with life-threatening illnesses and chronic disabilities an extraordinary summer camp experience. (CNW Group/White Spot)". Image available at: http://photos.newswire.ca/images/download/20150804_C2362_PHOTO_EN_467987.jpg

For further information: Media contacts, Jeremy Twigg, FleishmanHillard Canada, Jeremy.Twigg@fleishman.ca, 604-688-2505; Cathy Tostenson, Vice President, Marketing & Menu Development, White Spot Restaurants, CathyT@whitespot.ca, 604-321-6631


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