The copper coin may be coming to an end, but its impact is long-lasting
for the economically disadvantaged kids who take part in Tim Horton
Children's Foundation programs.
OAKVILLE, ON, Jan. 21, 2013 /CNW/ - Every penny really does count for
the Tim Horton Children's Foundation. Each year, the Foundation
collects almost $1 million in pennies dropped into collection boxes at
Tim Hortons restaurants across Canada. Starting January 21 through to
February 24, Tim Horton Children's Foundation is asking Canadians to
give their remaining pennies a fond farewell by donating them to
support kids in need across Canada with the gift of camp.
"Tim Hortons guests have proven year after year that just one penny can
make a difference in the lives of deserving children," says Dave
Newnham, Vice President and Executive Director, Tim Horton Children's
Foundation. "The approximate $1 million the Foundation raises each year
through penny donations in restaurant coin boxes sends hundreds and
hundreds of kids to camp. These are children for whom we can effect
positive change and a greater confidence about their future."
The Tim Horton Children's Foundation started in 1975 in Parry Sound, ON,
with just one camp and 200 kids. It now operates six year-round camps
across North America and has served more than 165,000 kids through its
programs. Children in communities across Canada are sponsored by Tim
Hortons restaurant owners to attend one of three types of programs
offered, including a traditional summer camp (ages 9-12), a year-round
camp serving schools and youth groups (ages 8-18) in the fall, winter
and spring, and a five-level program focused on building lifelong
leadership skills (ages 13-18). All programs are designed to increase
self-confidence, self-esteem and teach leadership skills that will
continue to benefit campers for years to come. The powerful life
experiences learned at THCF camps come at absolutely no cost to the
kids and their families.
"We are truly thankful for the support of our loyal guests and
restaurant owners year after year," said Newnham. "Through their
generous donations and fundraising efforts, we are able to cover the
full cost of a first-class camp experience for so many deserving
children each year. Now, with pennies going out of production, it's
important for our guests to collect and donate their unwanted pennies
to help us send more kids to camp. And, more importantly, to continue
to donate spare change to coin boxes in Tim Hortons restaurants once
the penny is no longer in circulation."
In 2012, the Tim Horton Children's Foundation sent more than 15,000
children to camp. More than 75 per cent of revenue generated by the
Foundation comes from Camp Day activities and Tim Hortons coin boxes,
with coin boxes at Tim Hortons counters and drive-thrus raising about
$7 million annually.
About Tim Hortons Inc.
Tim Hortons is one of the largest publicly-traded restaurant chains
in North America based on market capitalization, and the largest
in Canada. Operating in the quick service segment of the restaurant
industry, Tim Hortons appeals to a broad range of consumer tastes, with
a menu that includes premium coffee, espresso-based hot and cold
specialty drinks including lattes, cappuccinos and espresso shots,
specialty teas, fruit smoothies, home-style soups, fresh Panini and
classic sandwiches, wraps, hot breakfast sandwiches and fresh baked
goods, including our trademark donuts. As of September 30th, 2012, Tim
Hortons had 4,138 system-wide restaurants, including 3,365 in Canada,
755 in the United States and 18 in the Gulf Cooperation Council. More
information about the Company is available at www.timhortons.com. Follow Tim Hortons on Twitter: www.twitter.com/timhortons.
About The Tim Horton Children's Foundation
The Tim Horton Children's Foundation (THCF) is a non-profit charitable
organization founded in 1974 that is committed to providing an enriched
and memorable camp experience for children and youth living in
economically disadvantages home. The Foundation's funding comes from
Tim Hortons Camp Day, fundraising activities, special events, and
year-round public donations collected through counter and drive-thru
coin boxes, as well as other donations. Since 1975, more than 165,000
children have attended a Foundation camp at no cost to them or their
families. For more information about the Tim Horton Children's
Foundation, please visit www.thcf.com.
Image with caption: "Each year, the Tim Horton Children's Foundation collects almost $1 million in pennies dropped into collection boxes at Tim Hortons restaurants across Canada. Starting January 21 through to February 24, Tim Horton Children's Foundation is asking Canadians to give their remaining pennies a fond farewell by donating them to support kids in need across Canada with the gift of camp. (CNW Group/Tim Hortons Inc.)". Image available at: http://photos.newswire.ca/images/download/20130121_C7097_PHOTO_EN_22714.jpg
SOURCE: Tim Hortons Inc.
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