Customers from coast-to-coast turn fashion finds for the family into
TORONTO, Aug. 1, 2013 /CNW/ - New class, new school, new wardrobe -
everyone knows that Old Navy is THE destination for your family
back-to-school clothing needs, but now you can be rewarded even more
for your purchases. Starting today, Old Navy Canada and the AIR MILES
Reward Program, Canada's premiere coalition loyalty program, have
teamed up to provide Canadian customers the opportunity to earn AIR
MILES reward miles on their Old Navy in-store purchases.
Shoppers will be able to earn reward miles on in-store purchases at all
66 Old Navy stores across the country and will receive one reward mile
for every $20 spent. To celebrate the launch, Old Navy will also offer
10 Bonus reward miles on purchases of $50 or more from August 1 to
August 14, adding even more value to your back-to-school shopping
Earn Reward Miles While Multiplying Your Style
Old Navy is the back-to-school shopping destination that offers the
latest fashion for students of all ages. Now, customers are able to
find fashion at great prices and earn AIR MILES reward miles along the
"Back-to-school shopping always means a fresh start for people across
the country and that's why it should be fun and rewarding," says Blair
Cameron, General Manager, AIR MILES Reward Program. "The Old Navy
customer is a savvy shopper who will celebrate the added value of AIR
MILES for their purchases. We are truly delighted to add Old Navy to
the more than 220 AIR MILES program Sponsors across Canada."
"Back-to-school is an important time of year for our customers and we're
excited to now start offering AIR MILES with our kick-off Bonus offer,"
says Heather Hopkins, Old Navy Spokesperson. "Old Navy has always
offered its customers fun, fashion and value and our partnership with
AIR MILES delivers more of what our customers expect from the brand."
Reward Yourself as you Renew your Wardrobe
So what are you waiting for? Make it the most rewarding first day of
school yet, with top fashion looks from Old Navy and earn AIR MILES to
get closer to your next reward. From August 1 to August 14, Old Navy
customers can earn 10 extra AIR MILES reward miles on purchases of $50
or more - making it a perfect time to indulge in Fall prints, patterns
and colours to make it the most fashionable first day of school yet.
To learn more about the initiative please visit your local Old Navy
store, log on to www.airmiles.ca/oldnavy or check out the Old Navy or AIR MILES Facebook page.
About Old Navy
Old Navy originated in 1994 and quickly became one of the world's most
successful brands, offering customers the latest fashion at great
prices. Today, the brand continues to offer on-trend apparel and
irresistible basics for adults and children at a surprising value. And,
best of all, Old Navy brings it all to customers in a fun, energizing
shopping environment. To learn more, visit www.oldnavy.ca or follow us at www.Facebook.com/OldNavy and www.Twitter.com/OldNavyCA.
About AIR MILES Reward Program
Founded in 1992, the AIR MILES Reward Program is Canada's premier
coalition loyalty program with more than 10 million active Collector
accounts, representing approximately two-thirds of all Canadian
households. The AIR MILES Reward Program allows Collectors to earn
reward miles simply by doing their everyday shopping at more than 220
leading brand-name Sponsors, representing thousands of retail and
service locations across Canada and leading global brands online. The
AIR MILES Reward Program also allows Collectors to indulge in more than
1,200 leisure, entertainment, merchandise, travel and a range of
accredited, environmentally-friendly lifestyle rewards. With AIR MILES
Cash, Collectors can also have the flexibility to instantly redeem
their AIR MILES reward miles in-store towards many every day and high
value purchases like gas, grocery, drug store items and home
improvement purchases at participating Sponsors.
SOURCE: Old Navy
For further information:
AIR MILES Media Office