Survey found that worrying about a birth control fail negatively impacts
quality of sex
TORONTO, Feb. 5, 2014 /CNW/ - Ahead of Valentine's Day, Bayer Inc.
commissioned a national survey testing Canadians' IQs about their
sexual health and their knowledge of all things contraception. While 33
per cent of Canadians surveyed anticipate having sex on February 14, 43
per cent who use birth control worry about their contraception failing.
Thirty-nine per cent of Canadians surveyed have, or have had a partner,
experience a pregnancy scare, and the majority of Canadians (56 per
cent) discuss their birth control options less than once per year.
"In addition to it being Valentine's Day, February 12 is Sexual Health
and Reproduction Day, which means this is the perfect time to continue
the conversation about birth control," said Dr. Marjorie Dixon, sexual
health expert. "I want Canadians to know there are many different
options - including ones they might not be aware of - that could be
right for them."
HAVING THE TALK PAYS OFF
Thirty-five per cent of Canadians surveyed have been asked about birth
control 'in the moment' and of that group, half said it kills the mood.
Of the Canadians who worry that their birth control will fail, 1 in 3
(33 per cent) said it has a negative impact on the quality of sex. At
the same time, 1 in 4 (24 per cent) Canadians surveyed who have
confidence in their birth control said it means they have sex more
"Finding an effective birth control option has clear benefits to your
sexual health, future plans, and your sex life," said Dr. Dixon. "For
those who don't plan on having kids in the next three to five years,
considering a long-term option like an IUS - intrauterine system -
could provide them with peace of mind making their sex lives even
An intrauterine system (IUS) is a highly effective, reversible and
reliable contraceptive method that releases a low dose hormone without
the user having to remember to administer it. As a long-acting method
of birth control, it can be removed at any stage by a physician and
women can expect a rapid return to their usual level fertility. It is
ranked by most physicians as one of the most reliable birth control
methods besides abstinence, yet the survey found 66 per cent of
Canadians are unfamiliar with the IUS and only 6 per cent of Canadians
consider it the most effective method. At the same time, polled
Canadians ranked the birth control pill (49 per cent) and condoms (25
per cent) as the highest.
"When you see numbers like condoms being ranked among the most effective
methods of birth control - it's clear that it all comes down to
awareness," concludes Dr. Dixon. "Canadians have false confidence with
the methods they are familiar with but it's important to consider all
the options out there to find the contraception that is not only going
to be effective, but will also fit your lifestyle. It doesn't matter
how well your birth control works if you forget to use it or don't want
to bring it up with your partner before having sex."
ADDITIONAL FINDINGS & REGIONAL HIGHLIGHTS
How many Canadians surveyed are having sex this Valentine's Day?
40 per cent of Atlantic Canadians surveyed
29 per cent of Quebecers surveyed
35 per cent of Ontarians surveyed
37 per cent of Albertans surveyed
28 per cent of British Columbians surveyed
Battle of the Sexes - men and women on birth control effectiveness
35 per cent of men think condoms are the most effective method of birth
control compared to just 16 per cent of women
54 per cent of women consider the birth control pill to be the most
effective method of birth control compared to 42 per cent of men
Who has had, or has a partner who has had, a pregnancy scare?
48 per cent of 18-34 year olds surveyed
36 per cent of 35 to 54 year olds surveyed
21 per cent of 55+ year olds surveyed
How often do Canadians surveyed speak to their partners about
At least once per month - 13 per cent
At least once per year, but less than once per month - 31 per cent
Less than once per year - 56 per cent
What do Canadians consider the most effective method of birth control
method (other than abstinence)?
Birth control pill - 49 per cent
Condoms - 25 per cent
IUS - 6 per cent
Other - 9 per cent
What kind of birth control are Canadians surveyed using?
Condoms - 58 per cent
Birth control pill - 46 per cent
Withdrawl - 8 per cent
IUS - 7.6 per cent
Other - 4 per cent
About the poll:
From January 16th to January 20th, 2014 an online survey was conducted
among 1,530 randomly selected Canadian adults age 18+ who are Angus
Reid Forum panelists. The margin of error—which measures sampling
variability—is +/- 2.5%, 19 times out of 20. The results have been
statistically weighted according to education, age, gender and region
(and in Quebec language) Census data to ensure a representative sample
Discrepancies in or between totals are due to rounding.
About Bayer in Canada
Bayer Inc. is a Canadian subsidiary of Bayer AG and the corporate
headquarters for the Canadian operations. Founded in 1863, Bayer AG is
an international research-based group with core businesses in
healthcare, crop science and innovative materials committed to creating
a better life for all through science.
In Canada, Bayer operates its healthcare business - Pharmaceuticals,
Consumer Care, Diabetes Care, Animal Health and Radiology &
Interventional - from its headquarters in Toronto, ON, and Bayer
CropScience Inc. operates out of its head office in Calgary, AB.
Together with its material science business, Bayer improves the quality
of life for Canadians through products that fight disease, protect
crops and animals, and provide high-performance materials for numerous
daily life uses.
With more than 1,300 employees across the country, in 2012, Bayer had
sales of $1.6 billion and invested $55.9 million in research and
development in Canada. Globally, Bayer AG had sales of €39.8 billion
and invested €3 billion in research and development.
For more information about Bayer, please visit www.bayer.ca.
This release may contain forward-looking statements based on current
assumptions and forecasts made by Bayer Group or subgroup management.
Various known and unknown risks, uncertainties and other factors could
lead to material differences between the actual future results,
financial situation, development or performance of the company and the
estimates given here. These factors include those discussed in Bayer's
public reports which are available on the Bayer website at www.bayer.com. The company assumes no liability whatsoever to update these
forward-looking statements or to conform them to future events or developments.
Image with caption: "Survey of Canadians finds birth control can affect quality and quantity of sex (CNW Group/Bayer Inc.)". Image available at: http://photos.newswire.ca/images/download/20140205_C7646_PHOTO_EN_36278.jpg
SOURCE: Bayer Inc.
For further information:
Shelley Thomas, Narrative PR, 416.357.7829
Kate Makinson, Narrative PR, 647.829.7011
Emily Hanft, Bayer Inc., 416 240 5466