OPG and OPP promote year-round safety at dams and hydroelectric generating stations
TORONTO, Jan. 21, 2014 /CNW/ - Ontario Power Generation (OPG) continues
its water safety campaign with a television public service announcement
illustrating the dangers of snowmobiling near dams and hydroelectric
In the 30-second spot, snowmobilers start out across ice-covered water,
past caution signs warning them of approaching danger. Suddenly, the
ice cracks, a hole opens and then it's too late. Viewers are left with
a simple but powerful message: "Ignore the warning signs and this could
be for real." The television PSA is part of a broader education
campaign, in partnership with the Ontario Provincial Police, which also
includes print and online outreach.
OPG operates 65 hydroelectric stations and 240 dams in Ontario. Ice near
dams and hydroelectric stations can be thin and dangerous. Signs,
barriers and fences are there to protect the public. "Safety is OPG's
number one priority," said Jacquie Hoornweg, Vice President of
Corporate Relations and Communications. "We have to be vigilant and
continue looking for new ways to keep our water safety message fresh
and out in front of the public."
The TV PSA will air over the winter across Ontario on network and
Visit stayclearstaysafe.ca to view the new commercial and unique online resources that will help
you and your family stay safe this winter.
SOURCE: Ontario Power Generation Inc.
For further information:
Ontario Power Generation
416-592-4008 or 1-877-592-4008
Follow us @ontariopowergen.com