TORONTO, April 2, 2015 /CNW/ - Navigator Ltd. ("Navigator"), Canada's leading high-stakes public strategy and communications firm, has acquired Playbook Communications Inc. ("Playbook"). Through this acquisition Navigator continues to grow and offer unparalleled expertise to its clients across Canada and internationally. The transaction is effective April 2, 2015 when Playbook ceases operations and becomes a part of Navigator.
The Playbook team will be integrated into Navigator's Toronto office, offering significant expertise in public affairs, media relations, issues management and government relations. Mike Van Soelen, founder and president of Playbook, will become a managing principal at Navigator. Van Soelen brings over 15 years of communications and marketing experience and is a proven leader in the industry with relationships that span all sectors and all levels of government.
"We are thrilled about the acquisition of Playbook. This delivers on our ongoing strategy of pursuing the best approaches and the most powerful techniques to help our clients reach their goals," said Jaime Watt, Navigator's Executive Chairman. "This will cement our position as Canada's leader in public affairs strategy."
Navigator, while serving clients from offices in Calgary, Edmonton, Moncton, Ottawa and Toronto, has a proven track record of helping clients with issues where success is critical.
"We are very excited to join Navigator," says Van Soelen. "Navigator is the leading public affairs firm in Canada with seasoned professionals spread across the country. This is a logical next step forward for me and the rest of the Playbook team."
Navigator also recently hired Don Newman, adding one of Canada's most respected journalists and award-winning broadcasters to its roster. Newman serves as special advisor and offers unmatched media experience to Navigator's clients.
Navigator is Canada's leading high stakes public strategy firm retained by clients when they can't afford to lose. Navigator was created by public affairs and government relations practitioners who recognised a market need for an organisation that truly understood how to develop a winning, overarching plan, bringing together research, planning, stakeholder outreach, communications and government relations tactics. Since then, Navigator has grown to become a diverse firm with consultants from a variety of backgrounds including journalism, public opinion research, politics, marketing and law.
Navigator serves clients from offices in Calgary, Edmonton, Moncton, Ottawa and Toronto.
SOURCE Navigator Limited
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