National Do Over Day' poll*: Canadians say global reaction to H1N1 is the
No.1 do over of 2009

28 % say Tiger Woods is the new Do Over King

TORONTO, Feb. 16 /CNW/ - What are the biggest personal and public do overs of the last year and decade? That's what an Angus Reid Public Opinion poll commissioned by Wills & Co. set out to answer when it surveyed 1,017 Canadians nationally. The results are in, and 1/3 of Canadians said they would relive a trip they went on. 27% said they wish they could experience the end of the recession again and 22% said the inauguration of Barack Obama would be the best Do Over.

When asked what needs to be righted in 2009, 40% of Canadians said the world's reaction to the H1N1 pandemic, 29% said bailing out the auto industry and number 3 on the list of events that should have been done differently is Canada's participation in Afghanistan (25%).

DO OVER DAY

Back by popular demand, Friday, February 26th is Do Over Day, the first do over of Do Over Day. Do Over Day founder, Jeff Will says that after a year of phenomenal feedback Do Over Day will be even bigger and better in 2010. Do Over Day gives Canadians a chance to consider doing over anything good to do with love, family, sensuality, travel, social life, etc., or on the darker side, repairing anything falling under the heading 'regrettable.'

"The response we've had to Do Over Day has been amazing", says Wills. "It's like the ultimate discussion starter. Even though 28% of Canadians think he needs a Do Over, does Tiger himself think so? What's the best experience you've had that you would do over? What would you do over from the past 24 hours?" Personal things like finding the love of your life, laughable situations like the time you farted at your in-law's dinner table, as well as events that have affected the world are all cause to reflect on how to 'right the wrong and relive the right.'

TOP EVENTS FROM PAST DECADE

The events from the past decade that have had the most impact on the world are:

1) 9/11 (43%)

2) Economic meltdown in Sept 2008 (15%)

3) Election of Obama (12%) - which was closely followed by the election of Bush (11%)

The focus on climate over the past decade (4%))ranked lower than the introduction of social media like YouTube, Facebook, and Twitter (8%) and devices like Blackberries, iPods, and iPhones (7%).

TOP DO OVER PERSONALITIES

At 28% of respondents, Tiger Woods beat out Lindsay Lohan, David Hasselhoff, and Kanye West as the personalities who need a life makeover the most. The top three people of the last year who most need a do over are:

1) Tiger Woods (28%)

2) Stephen Harper (17%) - Obama only received 3%

3) Lindsay Lohan (13%)

GETTING DO OVER DAY RECOGNIZED

Family Day is a statutory holiday and you don't even need a family. But everyone has do overs to consider - amazing experiences they'd like to relive or wrongs that should be righted. After "thousands" of focus group Wills is convinced Do Over Day should be a recognized day on the international calendar as a day of celebration and reflection

The website www.dooverday.ca contains videos, e-cards, questionnaires, advice & suggestions and other information about Do Over Day.

*From January 28 to January 29, 2010, Angus Reid Strategies conducted an online survey among a randomly selected, representative sample of 1,017 adult Canadians. The results have been statistically weighted according to Statistics Canada's most current education, age, gender and region Census data to ensure a representative sample of the entire adult population of Canada. Discrepancies in or between totals are due to rounding.

SOURCE DO OVER DAY

For further information: For further information: Paula Lash, (416) 655-5555, paula@splashpr.ca

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