TORONTO, April 2, 2014 /CNW/ - Natalie Brodych, Mount Royal University, is the third winner of the Calgary Legacy Scholarship awarded by the Canadian Public Relations Society (CPRS) Calgary in partnership with the Communications + Public Relations Foundation. This $1,000 scholarship is awarded annually to a second year student studying public relations/communications in a recognized program in one of Mount Royal University, University of Calgary or SAIT.
The winner must demonstrate an overall understanding of public relations and communications, its theoretical and practical elements, including values and principles through submission of a two-page essay on a specified topic. The 2014 topic focused on the value of words to the contemporary communicator.
"Education, training and career development are cornerstones of the Canadian Public Relations Society. This scholarship is another way that CPRS can support future public relations practitioners as they prepare to enter the profession," said Janice Robertson, President of CPRS Calgary.
Brodych addressed words used in a variety of communications media and pointed out that the modern communicator must be brief and to the point, but this does not devalue words. It makes them even more powerful.
"Natalie is an engaged, determined, high achiever who embodies that wonderful combination of independent thinking while demonstrating initiative as a team member," said Jane Stoneman McNicol, Chair, Public Relations Program at Mount Royal University. "She brings a true strategic approach to every endeavor."
Brodych has been a recipient of the President's Scholarship at Mount Royal and is currently a President's Honour Roll student. In addition to her course work, she has been a marketing intern with Purdys Chocolatier and Tourism Calgary. In 2013, she also served as web designer for Egress Psychological Resources. Volunteer activities have included serving as production assistant for Corkscrew Media for the CITYTV 2013 New Year's broadcast, and Pavillion Co-ordinator for the Spanish Pavillion at Globalfest, where she looked after both visitors and performers.
The Canadian Public Relations Society is a national public relations membership organization with 16 member societies in major cities organized province-wide. It establishes and encourages high levels of professional standards, ethics and studies in public relations.
The Calgary Legacy Scholarship funds and competition are managed by the Communications + Public Relations Foundation on behalf of CPRS (Calgary). The Foundation promotes the advancement of communications and public relations as vital functions in society, is dedicated to the public interest, and is committed to increasing public knowledge and awareness of the role of communications and public relations in daily life. The Foundation accepts individual and corporate contributions towards research and educational initiatives nationwide.
For more information about the Foundation and its public relations educational initiatives, contact Barbara Sheffield, Executive Director, Communications + Public Relations Foundation, at firstname.lastname@example.org.
A photo is available upon request from the Foundation.
SOURCE: Communications + Public Relations Foundation
For further information: Barbara Sheffield, APR, FCPRS, Communications + Public Relations Foundation, (416) 242-6146, email@example.com or Janice Robertson, APR, President, CPRS (Calgary), (403) 244-4843, firstname.lastname@example.org