Mega Bloks reveals its exciting new product line at New York Toy Fair
MONTREAL/NEW YORK, Feb. 11, 2013 /CNW Telbec/ - MEGA Brands Inc. (TSX:
MB) will be showcasing their brand new Mega Bloks Halo Authentic
Collectors Series, at the 2013 American International Toy Fair in New
York City this week.
The 2013 Mega Bloks Halo construction toy line will offer a whole new
array of characters, weapons and vehicles, featuring all new
play-patterns and collections. With new "build & combine" possibilities
and even more micro action figures, this series will provide expanded
collectability for fan builders to explore.
"As we celebrate the fifth anniversary of Mega Bloks Halo in the
construction aisle, Mega Bloks is introducing even more play to the
collection", said Vic Bertrand, Chief Innovation Officer at MEGA
Brands. "We are adding play-activated lights & in-game sounds to
several of the line's key vehicles for an enhanced play experience."
In the coming months, fans will discover all four light and sound
enhanced Mega Bloks Halo playsets including the UNSC Night-Ops
Gausshog, the UNSC Hornet, the dual-mode UNSC Anti-Armor Cobra, and the
all new UNSC Pelican Gunship.
For more information on Mega Bloks Halo and other Mega Bloks products,
please visit MEGA Brands at the American International Toy Fair, booth # 751 or http://www.megabrands.com.
About Mega Brands:
MEGA Brands Inc. (TSX: MB) is a trusted family of leading global brands
in construction toys, games & puzzles, arts & crafts and stationery.
They offer engaging creative experiences for children, families and
collectors through innovative, well-designed, affordable and
high-quality products. For more information, visit http://www.megabloks.com/
The "Halo" franchise is an award-winning collection of properties that
has grown into a global entertainment phenomenon. Beginning with the
original "Halo: Combat Evolved" (2001), the critically acclaimed and
record-shattering series of games has since inspired multiple New York
Times bestselling novels, comic books, action figures, apparel and
Published by Microsoft Studios, the "Halo" franchise of games is
exclusive to the Xbox 360 video game and entertainment system and the
Xbox LIVE online entertainment network. To date, more than 50 million
copies of "Halo" games have been sold worldwide, driving more than 5
billion hours of gameplay by people connected to Xbox LIVE.
Image with caption: "Mega Bloks HALO UNSC Night Ops Gausshog 2013 (with lights and sounds) (CNW Group/MEGA BRANDS INC.)". Image available at: http://photos.newswire.ca/images/download/20130211_C4451_PHOTO_EN_23499.jpg
SOURCE: MEGA BRANDS INC.
For further information:
Communications Specialist - MEGA Brands
Tel: (514) 333-5555 ext. 2507