Millions of Canadians expected to shop at Future Shop on Boxing Day

Boxing Day starts on December 24 at www.futureshop.ca; number of stores opening at 6:00 a.m.

BURNABY, BC, Dec. 22 /CNW/ - For the ninth consecutive year, Boxing Day is arriving early at Future Shop. On December 23, Canadians can visit www.futureshop.ca to view the retailer's Boxing Day flyer and get a sneak peek at the best deals on consumer electronics. Starting December 24 at 8:00 p.m. EST, millions are expected to shop at Canada's leading e-commerce website to participate in Future Shop's annual sale to take advantage of the lowest prices of the year before Boxing Day even starts.

"Our annual Boxing Day extravaganza kicks off at www.futureshop.ca on December 24 and will draw more than 5.5 million Canadians to the site. We're also expecting millions to step foot in our stores across the country on Boxing Day," said Nikki Hellyer, Director of Marketing, Future Shop. "Future Shop will offer customers what they expect from us on the biggest sales day of year - unbelievable pricing and selection both online and in-store."

For those who prefer traditional in-store shopping, many Future Shop stores are opening at 6:00 a.m. on December 26th (and December 27th in some provinces). Thousands of Canadians will line up outside store locations across the country in anticipation of the year's lowest prices on consumer electronics. A flurry of activity is taking place inside Future Shop stores on December 26/27 as consumers purchase HDTVs, blu-ray players, washer/dryer pairs, laptops, computers, MP3 players, cellular phones, GPS units, video games, movies, as well as many other consumer electronics marked at the best prices of 2009.

Media invited to take advantage of 'Open media policy' on Boxing Day

Continuing with Future Shop's open media policy for the entire month of December, members of the media are invited into all 144 Future Shop stores to capture all the Boxing Day action. Simply ask for the General Manager or Operations Manager at the Customer Service desk upon arrival.

Note: Photos will be taken and distributed over CNW at 6:30 a.m. local time in Eastern and Western Canada.

When:

December 24, 2009

Future Shop's Boxing Day sale begins at 8:00 p.m. EST. Customers invited to shop online at www.futureshop.ca for amazing deals on consumer electronics.

December 26, 2009

Future Shop stores in British Columbia, Alberta, Saskatchewan, Manitoba and Ontario (except for Sudbury and Sault Ste. Marie, ON) will open at 6:00 a.m. local time for Boxing Day sales.

In Quebec, Future Shop stores will open at 1:00 p.m. local time; the Gatineau, QC store opens at 10:00 a.m. local time.

December 27, 2009

Future Shop stores in Sudbury and Sault Ste. Marie, Ontario and Atlantic Canada (New Brunswick, Nova Scotia, Newfoundland & Labrador, Prince Edward Island) will open at 6:00 a.m. local time for Boxing Day sales.

Where:

All 144 Future shop locations across Canada - British Columbia, Alberta, Saskatchewan, Manitoba, Ontario, Quebec, New Brunswick, Nova Scotia, Newfoundland and Labrador, Prince Edward Island. For a full list of stores please visit www.futureshop.ca.

About Future Shop

With 144 stores across the country and the nation's premier web store (www.futureshop.ca), Burnaby, BC-based Future Shop is Canada's largest retailer and e-tailer of consumer electronics. The company employs more than 10,000 technology enthusiasts, has enabled its website, Futureshop.ca, to deliver unparalleled content about the products it sells. Futureshop.ca also hosts an online community forum and tech blog for technology beginners and tech-savvy experts to exchange ideas, reviews, tips and other consumer electronics information (www.futureshopforums.ca). As a proud corporate citizen, Future Shop has developed solutions to recycle used electronics and is committed to employee volunteerism and supporting non-profits organizations dedicated to transforming local youth into Future Leaders (see www.futureshop.ca/futuregeneration).

SOURCE Future Shop

For further information: For further information: Media contacts: Western Canada: Elliott Chun, Future Shop, echun@futureshop.com, (604) 412-1764; Eastern Canada: Stefanie Niewada, Optimum PR, stefanie.niewada@cossette.com, (416) 934-8020; Quebec: Thierry Lopez, Future Shop, tlopez@futureshop.com, (514) 905-7713

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Future Shop

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