Mettrum Health Corporation launches line of hemp-based foods

Leading Health Canada licensed producer of medical cannabis now offers wide variety of hemp-based foods and skincare products

To download b-roll video footage associated with this release please visit:
http://www.multivu.com/players/English/7633351-cnw-vod/

TORONTO, Sept. 23, 2015 /CNW/ - Mettrum Health Corp. ("Mettrum") (TSXV:MT) (TSXV:MT.WT) has launched Mettrum Originals™, a line of hemp-based foods created with a focus on nutrition, great taste and convenience, giving Canadians an easy way to integrate hemp and its health benefits into their diets. The new Mettrum Originals™ line also includes non-food hemp products such as lip balm, hand cream and wood finish.  Mettrum is a vertically integrated agri-pharmaceutical company focused on research, development, production and distribution of Health Canada licensed cannabis products and focuses on educating and resourcing healthcare practitioners and their patients.

Unveiled at the Canadian Health Food Association East Trade Show this September, Mettrum Originals™ is Mettrum's first foray into the functional foods market. This launch follows Mettrum's August announcement that it has received a supplemental license from Health Canada for the production of cannabis extracts, including cannabis oils and resins.

"The launch of the Mettrum Originals™ brand demonstrates our commitment to serving Canadians who choose hemp products for their health," said Greg Herriott, President of Mettrum Originals™.  "With Mettrum Originals™, Canadians can expect top quality, nutritious and great tasting products, as well as innovative line extensions."

"As someone who works regularly with people balancing their hormones and digestion, hemp is the perfect food," said Melissa Ramos, a Toronto area Nutritionist. "Hemp is rich in fibre and a complete plant-based protein to keep you full and aid in digestion. It's also got the right fat combination with anti-inflammatory omega 3's and hormone-balancing GLA's. Simply put, hemp should be in everyone's home."

The Mettrum Originals™ brand is a result of Mettrum's acquisition of Oilseed Works Inc., which operates under the Hempola brand. Hempola, founded by Greg Herriott in 1995, is located on a 50 acre hemp farm in Barrie, Ontario. As the first hemp food brand in the country, Hempola developed hemp seed flour for the baking industry, along with the world's first omega 3 salad dressings in 1999. Mettrum is pleased to have partnered with an industry pioneer and will continue a 20-year tradition of serving Canadians with top tier edible hemp products and hemp derivatives.

Mettrum Originals™ Product Offerings

  • Raw Shelled Hemp Seeds
  • Raw Hemp Protein & Fibre Powder available as is and with several flavours including Berry, Vanilla and Chocolate
  • Hemp Break™ Hemp & Quinoa Bars and Hemp Break™ Hemp & Salba Chia Bars
  • Cold-Pressed Hemp Oil
  • Hemp Seed Flour
  • Lip Balm in several scents including Lime, Watermelon, Peppermint-Vanilla and Natural
  • Deep Moisturizing Cream
  • Hemp-Infused Massage Oil
  • Hemp Wood ™ (All Natural Wood Finishing Oil)

Mettrum Originals™ products are now available for purchase online at mettrumoriginals.com and will be available at grocers, natural food stores and health clinics nationwide.

About Mettrum Originals

Mettrum Originals™ is a line of hemp-based foods and non-food products owned and operated by Mettrum Health Corp., a Toronto-based company and a licensed producer of medical cannabis under the Marihuana for Medical Purposes Regulations (Canada).  Launched in September 2015, Mettrum Originals™ products are available for purchase online at mettrumoriginals.com and will be available at grocers, natural food stores and health clinics nationwide. For more information visit mettrumoriginals.com.

About Mettrum Health Corp.

Mettrum Health Corp. is Tier 1 Industry Issuer listed on TSX Venture Exchange. Mettrum Ltd., a wholly-owned subsidiary of the Company, is a Toronto-based company and a licensed producer of medical cannabis under the Marihuana for Medical Purposes Regulations (Canada) issued pursuant to the Controlled Drugs and Substances Act (Canada) (the "MMPR"), which came into effect on October 1, 2013. Mettrum received its first license from Health Canada under the MMPR on November 1, 2013 and began production of medical cannabis on the same date at its first production facility in Bowmanville, Ontario. Mettrum received its second license from Health Canada under the MMPR on December 11, 2014 for its other wholly-owned subsidiary, Agripharm Corp., at Agripharm's facility in Clearview, Ontario. With the Company's two licenses, Mettrum is a leading producer and vendor of medical marijuana under the MMPR system.

CAUTIONARY STATEMENT REGARDING FORWARD-LOOKING INFORMATION: This news release includes certain "forward-looking statements" under applicable Canadian securities legislation. Forward-looking statements are necessarily based upon a number of estimates and assumptions that, while considered reasonable, are subject to known and unknown risks, uncertainties, and other factors which may cause the actual results and future events to differ materially from those expressed or implied by such forward-looking statements. Such factors include, but are not limited to: general business, economic, competitive, political and social uncertainties; delay or failure to receive board, shareholder or regulatory approvals; and the results of operations. There can be no assurance that such statements will prove to be accurate, as actual results and future events could differ materially from those anticipated in such statements. Accordingly, readers should not place undue reliance on forward-looking statements. The Company and Mettrum disclaim any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as required by law.

Neither the Exchange nor its Regulation Services Provider (as that term is defined in the policies of the Exchange) accepts responsibility for the adequacy or accuracy of this Press release.

SOURCE Mettrum Health Corp.

Video with caption: "Mettrum Originals is a new Canadian hemp-based foods and skincare line. Video includes the Mettrum Originals hemp farm in Barrie, ON, hemp harvest and commentary by Greg Herriott, President of Mettrum Originals. mettrumoriginals.com". Video available at: http://stream1.newswire.ca/cgi-bin/playback.cgi?file=20150923_C5236_VIDEO_EN_503878.mp4&posterurl=http%3a%2f%2fphotos.newswire.ca%2fimages%2f20150923_C5236_PHOTO_EN_503878.jpg&order=1&jdd=20150923&cnum=C5236

Image with caption: "Mettrum Originals(TM) Raw Shelled Hemp Seeds. Mettrum Originals(TM) is a new Canadian hemp-based foods and skincare line that offers Canadians an easy way to integrate hemp and its health benefits into their diets and skin regimens. mettrumoriginals.com (CNW Group/Mettrum Health Corp.)". Image available at: http://photos.newswire.ca/images/download/20150923_C5236_PHOTO_EN_504142.jpg

Image with caption: "Mettrum Originals(TM) (CNW Group/Mettrum Health Corp.)". Image available at: http://photos.newswire.ca/images/download/20150923_C5236_PHOTO_EN_504144.jpg

For further information: For media inquiries please contact: Christina Vanin, High View Communications, 416-322-5897 ext. 221, christina@highviewcommunications.com; For business inquires please contact: Amy Wasserman, Mettrum Originals, 416-995-2520, amy@mettrumoriginals.com


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