Meredith will leverage Frankly's next-generation CMS to create, manage and distribute its digital content for its top local broadcast stations
SAN FRANCISCO, April 18, 2016 /CNW/ - Frankly Inc. (TSX VENTURE: TLK) ("Frankly"), a leading content, engagement and monetization platform for brands and media companies, and Meredith, one of the nation's premier media and marketing companies, today announced that they will be extending their customer contract through the end of 2017. The 17 North American local broadcast stations in the Meredith Local Media group have re-engaged Frankly to create, manage, and distribute their content with the Frankly CMS (Content Management System) and Video platform. Meredith is currently one of Frankly's top customers by revenue.
"Frankly has been an excellent partner for Meredith Local Media, with unparalleled service and support. We are excited about their roadmap, which we feel shows real innovation in digital content distribution technology, and look forward to growing our brand, audience reach, and content monetization strategies together," said Matt Strait, Meredith's Vice President, Digital.
"Meredith is one of the premier broadcast groups in the United States and a key customer for Frankly. This serves as another strong proof-point demonstrating our successful integration and enhancement of the acquired Worldnow business, and our singular focus on the media vertical combining our New York and San Francisco teams," said Steve Chung, CEO of Frankly.
The Frankly CMS is an industry-first platform that allows broadcasters like Meredith's stations to manage all their content production and distribution within one console. The Video platform integrates the creation of live video and VOD content directly into the CMS for streamlined distribution workflows. Broadcasters also use the platform to manage monetization and ads, as well as manage their digital properties (across web and native apps) from one place.
About Meredith: Meredith Corporation has been committed to service journalism for more than 110 years. Today, Meredith uses multiple distribution platforms – including broadcast television, print and digital – to provide consumers with content they desire and to deliver the messages of its advertising and marketing partners.
Meredith's National Media Group reaches 100 million unduplicated women every month, including 73 percent of American millennial women. Meredith is the leader in creating and distributing content across platforms in key consumer interest areas such as food, home, parenting and health through well-known brands such as Better Homes and Gardens, Allrecipes, Parents and SHAPE. Meredith also features robust brand licensing activities, including more than 3,000 SKUs of branded products at 4,000 Walmart stores across the U.S. Meredith Xcelerated Marketing is a leader at developing and delivering custom content and customer relationship marketing programs for many of the world's top brands, including Kraft, Lowe's and NBC Universal.
Meredith's Local Media Group includes 17 owned or operated television stations reaching 11 percent of U.S. households. Meredith's portfolio is concentrated in large, fast-growing markets, with seven stations in the nation's Top 25 – including Atlanta, Phoenix, St. Louis and Portland – and 13 in Top 50 markets. Meredith's stations produce approximately 650 hours of local news and entertainment content each week, and operate leading local digital destinations.
About Frankly: We build an integrated software platform for brands and media companies to create, distribute, analyze and monetize their content across all of their digital properties on web, mobile and TV. Our customers include NBC, ABC, CBS and FOX affiliates, as well as top fashion brands, professional sports franchises and global organizations. Collectively, we reach nearly 80 million monthly users in the United States. The Company is publicly traded on the TSX Venture Exchange and trading under ticker "TLK." Frankly is headquartered in San Francisco with major offices in New York. To learn more, please visit www.franklyinc.com or email firstname.lastname@example.org.
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Notice regarding forward-looking statements:
This release includes forward-looking statements regarding Frankly and their respective businesses. Forward-looking events and circumstances discussed in this release, may not occur by certain specified dates or at all and could differ materially as a result of known and unknown risk factors and uncertainties affecting the parties. No forward-looking statement can be guaranteed. Except as required by applicable securities laws, forward-looking statements speak only as of the date on which they are made and Frankly undertakes no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future events, or otherwise.
SOURCE Frankly Inc.
For further information: NATIONAL Equicom, Conrad Seguin, 416.586.1951, email@example.com; Or Frankly Inc., Steve Chung, Chief Executive Officer, 415.861.9797, firstname.lastname@example.org