Merchants of Enterprise - Financial Pioneer Miriam Varadi Publishes Ground
Breaking Private Equity Book

TORONTO, Jan. 13 /CNW/ - Merchants of Enterprise is a ground breaking new book on the private equity industry, written by a trail blazing woman in the financial field, Miriam Varadi.

Kevin O'Leary, Co-Host of CBC's hit show Dragon's Den has this to say in his advance praise: "The definite Canadian resource on everything private equity did, does and will do. A must read before you invest dollar one in any private equity deal."

Drawing on more than 25 years experience as a professional investment advisor including 13 years, as a senior vice president at Bank of Montreal, Ms. Varadi provides a Canadian perspective on this growing global industry. With her behind the scenes access to many of the biggest deal-makers in the field, Ms. Varadi is able to provide first hand insights into private equity. The list of contributors to the book (acknowledged at the end) who reveal the inner workings of private equity, reads like a 'who's who' of industry leaders.

Merchants of Enterprise deals with the vital issues raised by private equity such as, why did it often outperform public markets? How does private equity compare to public markets? Did it contribute to the meltdown? This easy-to-understand book will be of interest to entrepreneurs, business owners, CEOs, pension fund trustees, investors and their advisors, and anyone else concerned with the health of our financial system.

Additional Advance Praise for Merchants of Enterprise

"Miriam Varadi understands private equity in Canada and she has laid it out clearly and intelligently for everyone interested in this important part of our financial marketplace. If you are interested in private equity this is a 'must-read'."

Gerald W. Schwartz, Chairman and CEO, Onex Corporation

"Having become the first author to chronicle the history and progression of Canadian private equity, Varadi has immediately vaulted herself to become the authority on the subject. Her natural story telling ability combines elegantly with the expertise of a sophisticated investment executive. The result is a highly informative and enjoyable treatise on Canadian private equity that reads like a cross between a Josh Lerner textbook and a Peter C. Newman page turner. Bravo Miriam!"

Bruce M. Rothney, Deputy Chairman, RBC Capital Markets

"In Merchants of Enterprise, Miriam Varadi brings much needed clarity and accessibility to the opportunities and challenges of the Private Equity market in Canada. For business students and investors considering broadening their investment portfolio, Merchants is a helpful resource that delivers straight-forward insight and knowledge. I particularly applaud Miriam's informal and easy-to-read format, enlivened with personal experiences and conversations that help shine a light of understanding on this important financial market, even as it continues to evolve."

Carol Stephenson, Officer of the Order of Canada, Lawrence G. Tapp Chair in Leadership, Dean of the Richard Ivey School of Business, University of Western Ontario

About Miriam Varadi:

Ms. Varadi spent her career as an investment advisor and ultimately became a senior vice president of Bank of Montreal. Her investment practice consisted of high profile Canadians and she ranked as one of the largest asset-managers within the bank's private client division. After an incredibly successful 25 year career, Ms. Varadi retired from her practice in 2007 and developed a website for high net worth investors. Her website articles caught the eye of an editor for Thomson Reuters and she was asked to write this book on private equity. Ms. Varadi has an in-depth knowledge of investments and has lectured on a wide range of financial topics for professional groups.

SOURCE MIRIAM VARADI

For further information: For further information: For all media requests please contact: Stephanie Kerr, Publicist, T: (416) 364-6002 ext. 114, E: stephaniek@spinmaster.com

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