Mercedes-Benz Canada reports continued growth in month of October

TORONTO, Nov. 3, 2015 /CNW/ - Mercedes-Benz Canada and its national dealer network announced today that a total of 3,830 units were delivered throughout the month of October. These excellent sales figures represented a month-over-month increase of 2.2% or 83 additional units. These results have solidified Mercedes-Benz Canada's position as the leader in the luxury segment and have pushed year-to-date growth so far this year to an outstanding 13.0% with 37,543 vehicles delivered in 2015.

A total of 3,427 Mercedes-Benz passenger cars and luxury light trucks were retailed this month, which was ahead of last October's results by 6.1%. A total of 1,846 Mercedes-Benz passenger cars were delivered for the month, up 1.3%. Year-to-date growth for Mercedes-Benz passenger cars and luxury light trucks now stands at a tremendous 18.3%, which represents an additional 5,070 units sold compared to the same time last year. This outcome was strengthened by sales of the CLA-Class, C-Class, E-Class and S-Class.

Further solid results were seen from the luxury light trucks side, with sales totalling 1,581 units. The entire SUV line up continued to perform very well, with particularly strong numbers posted for the GLA-Class, up 82.0% over last October. Luxury light trucks as a whole are ahead of last October by 12.2%, while the GL-Class has had its best October on record.

Mercedes-Benz Vans had a good month, delivering 334 units in October. This total represents an 11.7% increase for the month, placing year-to-date growth for the division at 16.3% or 574 more units, with 4,085 vans retailed. October saw the launch of the all-new Metris mid-size commercial van which has already posted significant sales results. 

The diesel take rate for luxury cars and light trucks was 68.2%, while permanent all-wheel drive 4MATIC™ units accounted for 94.1% of overall passenger car and light truck sales (excluding smart).

smart reported a total of 69 vehicles sold in October.

The Mercedes-Benz Pre-Owned division also showed a strong performance for the month with 1,389 vehicles delivered. These results represent a year-to-date total of 13,270 units, which is an increase of 1,091 units or 9.0% compared to last year. Furthermore, Certified Pre-Owned sales grew by 9.0% for the month and by 12.9% for the year, accounting for 81.4% of the total Pre-Owned volume.

"An eventful October has come to a close and we now begin the important home stretch towards the end of the year," said Tim A. Reuss, President and CEO of Mercedes-Benz Canada. "October continued to showcase the year of the SUV at Mercedes-Benz and demand remained unabated for the six amazing new product entries in our marketplace. The GLA and GLE continued to register significant numbers and the GL has seen its best sales ever in October. Earlier this past month, the Metris cargo van was launched in Canada and the vehicle wasted no time achieving a significant sales impact. The first deliveries of the next generation smart fortwo have also begun in earnest. A steady influx of new model year 2016 products continues to arrive at Canadian dealerships, while on-ground inventory has been moving well."

Reuss added, "The GLE Coupe, Mercedes-AMG GT S, Mercedes-AMG C 63 S, and smart fortwo were entered in their respective categories at the Automobile Journalists Association of Canada (AJAC) Car of the Year TestFest at the Canadian Tire Motorsport Park in Bowmanville, Ontario. The journalists from across Canada rigorously tested the various models and were extremely impressed with their compelling features and overall performance. Results of the competition will be provided later this month."

OCTOBER 2015

MTD

YTD

2015

2014

%

2015

2014

%

Mercedes-Benz Vehicles

3,427

3,231

6.1%

32,837

27,767

18.3%

smart

69

217

-68.2%

621

1,942

-68.0%

Mercedes-Benz Vans

334

299

11.7%

4,085

3,511

16.3%

TOTAL

3,830

3,747

2.2%

37,543

33,220

13.0%

About Mercedes-Benz Canada
Mercedes-Benz Canada is responsible for the sales, marketing and service of the Mercedes-Benz and AMG passenger vehicles, Mercedes-Benz Vans and smart. Headquartered in Toronto, Ontario, Mercedes-Benz Canada Inc. employs approximately 1,500 people in 23 locations across Canada. Through a nationwide network of 13 Mercedes-Benz owned retail operations and 44 authorized dealerships, Mercedes-Benz Canada sold 40,555 vehicles in 2014. This represents the best year ever for the company and has positioned Mercedes-Benz as the top luxury manufacturer in Canada.

SOURCE Mercedes-Benz Canada Inc.

For further information: JoAnne Caza, 416-847-7550, joanne.caza@mercedes-benz.ca; Nathalie Gravel, 416-847-7509, nathalie.gravel@mercedes-benz.ca; Further information from Mercedes-Benz is available on the internet at: www.media.mercedes-benz.ca

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