Construction Toy Brand Offers Creative Play Experiences for
Preschoolers, Kids & Collectors
MONTREAL and NEW YORK, Feb. 14, 2014 /CNW Telbec/ - Global toymaker MEGA
Brands Inc., will kick off the 2014 American International Toy Fair
with a preview of exciting new properties & engaging creative
experiences for preschoolers, kids and collectors. Highlights of the
extensive and diverse MEGA BLOKS Fall 2014 product portfolio include:
MEGA BLOKS First Builders
The global leader in preschool construction builds on its success with a
fresh new look and all-new toys! Parents can discover a broad range of
fun preschool building toys, each one featuring key developmental
benefits for their little ones. Boys and girls alike will delight in
the all-new Mega Bloks First Builders Bobby Barn Musical Farm, which combines building and stacking play with cute characters and fun
farmyard sounds for hours of creative play. The new Mega Bloks First Builders Fast Tracks Raceway and Rescue Team include innovative, easy-to-build tracks and mix 'n match vehicles for
an exciting preschool vehicle play experience.
MEGA BLOKS Thomas & Friends™
Build the fun and friendly world of Thomas & Friends with new buildable
tracks, loads of play-features and the classic Thomas characters. The
new Thomas' Ultimate Adventure Table gives kids a strong and sturdy play platform to create their own tales
from the Island of Sodor.
MEGA BLOKS FurEver Families
Welcome to the cute, crafty & creative world of Mega Bloks FurEver Families. Girls will love the combination of easy building, mess-free crafting
and the lovable animal families with their irresistible furry tails!
MEGA BLOKS FurEver Families is a unique, all-new way to play. Girls can
now Build, Craft, Play to create adorable sets like Miss Mouse Schoolhouse, Bear's Fresh Market, Fox Family Treehouse and many more!
MEGA BLOKS Barbie™
Build The Barbie World You Imagine! Mega Bloks Barbie invites girls to
build, design and decorate with Barbie & friends fashion figurines, fab
accessories and over 25 themed playsets including the all-new Fantasy
Collection featuring Mermaids and Fairies! Girls will love Barbie as a
mermaid swimming undersea in the Mega Bloks Barbie's Underwater Castle. Barbie as a fairy can "fly" over the Mega Bloks Barbie's Fairy Treehouse. The new Mega Bloks Barbie Rooms to Build modular system allows kids to customize each room, then build them up
into condos, mansions or even a shopping mall!
MEGA BLOKS Hello Kitty
This year is Hello Kitty's 40th birthday! The cute and collectible world
of Mega Bloks Hello Kitty includes fun buildable playsets, charming figurines and tons of
accessories for fans to personalize their Hello Kitty world.
MEGA BLOKS KAPOW!
Get ready for Mega Bloks KAPOW!, an elite range of futuristic Battling Blok Bots hitting the ring this
fall. Choose your Blok Bot, arm for battle and claim ultimate glory!
Kids will love the quick builds that let them create these ultimate
fighting robots. Each Mega Bloks KAPOW! battling Blok Bot is over 8" tall, and features kid-powered
lightning-fast punching action to allow players to knock their
opponent's blocks off! Discover the awesome robot designs at
collectible price-points, hitting retail arenas this fall.
MEGA BLOKS World Builders
The Mega Bloks World Builders construction toy line features four globally recognized brands that
kids and parents love. From harvesting crops with Mega Bloks John Deere®, or building cities with Mega Bloks Caterpillar®, families will love building together with authentic vehicles and
playsets. In 2014, the line expands to let fans recreate their outdoor
adventures with Mega Bloks Jeep®, or be the hero with Mega Bloks NYPD®.
MEGA BLOKS SpongeBob SquarePants®
MEGA Brands' licensed partnership with Nickelodeon is expanding to offer
an exciting range of Mega Bloks SpongeBob SquarePants construction toys for fans to build their favorite characters and their
very own under-the-sea universe. Starting Fall 2014, kids can find Mega Bloks SpongeBob SquarePants in the construction toy aisle with collectible figures and buildable
playsets like Krusty Krab Attack and Invisible Boatmobile Rescue!
MEGA BLOKS Hot Wheels®
Build, Race and Customize! Mega Bloks Hot Wheels brings together speed, action and performance with easy building
fun. The Mega Bloks Hot Wheels Turbo Tubes feature cool new buildable vehicles, collectible figures and custom
parts for awesome rebuilds, and the Mega Bloks Hot Wheels Baja Bone Shaker and Dune It Up buildable monster trucks are big-wheeled mean machines!
MEGA BLOKS Skylanders®
Build the Adventure of the world's #1 kids game franchise! The new Mega Bloks Skylanders line features fast battle action with the buildable Mega Bloks Skylanders Spinners that spin and smash to win! Discover the entire collection of Hero Figure Packs and buildable playsets, like Mega Bloks Skylanders Cut Throat Carnival, Fire Fortress and Pirate Cove!
MEGA BLOKS Power Rangers®
Go Go Power Rangers! Kids will love to create their own adventures with
the buildable vehicles from the hugely popular entertainment
franchise. Along with the collectible Super Megaforce micro-action
figures, Mega Bloks Power Rangers includes the easy-to-build Zords and MegaZords!
MEGA BLOKS Halo®
The phenomenally successful building set line is invigorated for 2014
with all-new buildable vehicles and playsets, and the introduction of
the new Mega Bloks Halo super-poseable micro action figures with interchangeable armor. With
over 20 new items in the range, Mega Bloks Halo offers kids and collectors enhanced play experiences based on the iconic
Halo entertainment franchise. The Mega Bloks Halo UNSC RC Attack Mantis features a wireless remote control weapons system with multiple rocket
MEGA BLOKS Call Of Duty®
The Call Of Duty video game franchise comes to life with the Mega Bloks Call Of Duty Collector Construction Sets. Featuring highly authentic buildable vehicles, locations, and
super-poseable micro action figures across more than 25 items, this
Mega Bloks Collectors Series establishes a new standard with an
unprecedented level of detail and sophistication. The Mega Bloks Call Of Duty Mob Of The Dead and the Zombies TranZit Farm bring out the zombies, while the Heavy Lift Copter faithfully recreates modern military hardware.
For more information on MEGA BLOKS products, please visit MEGA Brands at
the 2014 American International Toy Fair, Jacob Javitz Center in New
York City, February 16th to 19th, booth #751.
Visit MEGA BLOKS online for regular updates at blog.megabloks.com.
About MEGA Brands
MEGA Brands (TSX: MB) is a trusted family of leading global brands in
construction toys, games & puzzles, arts & crafts and stationery. They
offer engaging creative experiences for children, families and
collectors through innovative, well-designed, affordable and
high-quality products. For more information, please visit www.megabrands.com and www.megabloks.com
The MEGA logo, MEGA BLOKS, Rose Art, MEGA Puzzles, MEGA Games and Board
Dudes are trademarks of MEGA Brands Inc. or its affiliates.
Image with caption: "MEGA BLOKS SHOWCASES PRODUCT INNOVATION AND POWERHOUSE BRANDS AT THE 2014 AMERICAN INTERNATIONAL TOY FAIR (CNW Group/MEGA Brands Inc.)". Image available at: http://photos.newswire.ca/images/download/20140214_C4225_PHOTO_EN_36747.jpg
SOURCE: MEGA Brands Inc.
For further information:
Stephanie D. Pinsonnault
Public Relations, MEGA Brands
Tel: (514) 333-5555 ext. 2504
Cell: (514) 258-7115