MONTREAL, April 8, 2014 /CNW Telbec/ - Media Ranch Founder and President
Sophie Ferron just signed an exclusive distribution agreement to
represent Le Groupe 50+, which holds broadcast licences for Canal 50+
in French and Channel 50+ in English.
Sophie Ferron's mandate includes rights to negotiate with both Canadian
and international broadcasters and producers in various television
markets the acquisition of broadcast rights to documentaries, various
programs, formats, videos and films, or the creation of coproduction
agreements in Groupe 50+'s area of activity.
Madame Ferron will also be tasked with promoting and selling the format
of the socially oriented television network created in Quebec and
property of Groupe 50+Ltée named Canal 50+ in French, but available in
other languages for other countries. She will also be actively involved
in the start up and broadcast launch of Canal 50+ and Channel 50+.
Sophie Ferron has a proven track record in all areas of film and
television: production, broadcasting, distribution as well as
international business development. She has held senior executive
positions in companies such as Technicolor, Astral Media and TQS. As an
external consult, she also advised various Quebec broadcasters such as
RDS and TV5 Québec Canada concerning their workflow analysis and work
environments, strategic planning initiatives and programming
In 2008, Sophie Ferron created Media Ranch with its unique two-pronged mission of producer and distributor of
entertainment formats for television. Besides its activities as a
production house specializing in docu-drama, magazine, variety and
reality television, Media Ranch also owns a format agency that has represented the media giant Endemol since 2008. In 2011, Radio-Canada also gave Media Ranch the mandate to identify opportunities and create a business strategy to
sell its formats internationally.
Image with caption: "Media Ranch (CNW Group/Sophie Ferron - Media Ranch)". Image available at: http://photos.newswire.ca/images/download/20140408_C9072_PHOTO_EN_39008.jpg
SOURCE: Sophie Ferron - Media Ranch
For further information:
514 844-8864 ext. 211