Media Photo Opportunity - Canadian consumers have voted: Their new product
picks revealed!

Products featured in Olympic-style demo, custom dishes and interactive station

TORONTO, Jan. 21 /CNW/ - On Thursday, January 21, 2010, join senior representatives from leading companies at the Canadian launch and official awards ceremony for Product of the Year, an international, consumer-driven award that recognizes new product innovation, as voted on by over 12,000 Canadian consumers.

Watch a three-time Olympic medalist demo one of the winning products; sample custom dishes incorporating Product of the Year winning products, prepared by Pangaea Chef Martin Kouprie; and participate in other interactive product demos as innovative new consumer products are revealed. Come and see what belongs in your shopping bag this year.

    
    WHAT:  Canadian Launch of Product of the Year and Presentation of 2010
           Product of the Year Award winners

    WHEN:  Thursday, January 21, 2010
           Schedule of Events
           5:30 p.m. - 6:30 p.m. - product demonstrations
           6:00 p.m. - cocktail reception
           7:00 p.m. - dinner and awards ceremony begins

    WHERE: Pangaea Restaurant
           1221 Bay Street, Toronto (Bay/Bloor)

    WHO:   -  A three-time Olympic medalist will demo one of the winning
              products
           -  Alan Middleton, Executive Director of the Executive Education
              Centre at the Schulich School of Business at York University
           -  Sandie Orlando, Executive Program Director, Product of the Year
           -  Senior representatives from each of the winning companies
    

About Product of the Year

Product of the Year is the only distinction award for consumer products that rewards innovation, is voted on by consumers, and has global recognition. Established in France over 23 years ago, this consumer-driven award is presented annually in over 25 countries, including the U.K., Brazil, Italy, the U.S., and now in Canada as well. Product of the Year Canada invites a representative panel of over 12,000 consumers across the country to vote on products that demonstrate innovation in design, function or packaging, via an online survey conducted by independent research company TNS. productoftheyear.ca

SOURCE Rogers Media

For further information: For further information: Karen Benner, (416) 465-7277, karen@umlautmarketing.com


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