Video: VNR of #NoHairSelfie campaign featuring celebrity buzz-off
TORONTO, Feb. 10, 2015 /CNW/ -
Highlights of The Princess Margaret's successful #NoHairSelfie digital fundraising campaign featuring volunteer barber Toronto Mayor John Tory shaving Canadian philanthropist Gary Slaight.
*Hair-ticipants worldwide actually or virtually shaved their heads (with the #NoHairSelfie app), supporting thousands of cancer patients and their treatment journey on World Cancer Day. Event highlights included:
- More than $1.8 million raised - More than 20,000 selfies posted - More than 55,000 app downloads - #NoHairSelfie trended #3 nationwide