TORONTO, July 7, 2014 /CNW/ - It doesn't take a summer heat alert to
lead a call to action against the threat of death by dehydration among
the GTA and surrounding area homeless and those at risk of being
homeless. Instead, it takes a simple act of compassion by
community-minded sponsors Nestlé Waters Canada; Canada Cartage; the
Bargains Group; Home Depot; Toronto Police Service 13 Division; Master
of Ceremonies, Joe Bowan; and the over 100 volunteers of the 15th Annual Project Water, an Engage and Change initiative to provide bottled water to those in need.
On Wednesday, July 9th, 2014, care of The Bargains Group, 890 Caledonia Road, 12pm, over 170 social service agencies, outreach providers and homeless
shelters will receive in excess of 300,000 Nestlé water bottles and
3,000 summer survival kits in an effort to arm front-line relief
organizations with life saving resources to reach out to the homeless
in extreme summer weather conditions.
FACT: more homeless people die from dehydration in the summer months
than freeze to death from exposure in the winter
"Water is an invaluable life source to those most vulnerable all year
round," said Jody Steinhauer, founder of Project Water. "However, lack of clean drinking water among those less fortunate
takes precedent in the warmer months when the risk of death ratio by
dehydration increases significantly due to excessive heat and humidity.
We are grateful to our community partners in leading the charge in this
ongoing endeavor to help save the lives of those living on our streets
and in shelters."
Project Water is an Engage and Change program committed to helping those less fortunate endure the hardships
of summer by providing such necessities for the needy as: bottled water, a re-usable water bottle, sunscreen, hat, toiletry
and first aid items, etc. Since its inception in 1999, Project Water has placed in excess of 1.8 million bottles of water into the hands of
Toronto and surrounding area homeless. For more information or to make
a donation, visit www.projectwater.ca or www.engageandchange.org.
PHOTO-OP: 12 pm - approximately 100 volunteers will load cases of
bottled water and survival kits onto agency vehicles
TBD - outreach distribution of summer survival kits and bottled water
SOURCE: Project Water
For further information:
MEDIA CONTACT: Francisca Gambino, francis G communications, 416-432-4599 or firstname.lastname@example.org