Media Advisory/Photo Opportunity - Canadian Tire Data Analysts to Help Put Athletes on the Podium

TORONTO, April 24, 2015 /CNW/ – Canadian Tire Corporation and Own the Podium will host a media conference to announce an innovative new partnership. Canadian Tire has expanded its best-in-class data analytics division to use Own the Podium's extensive data from global sports competitions dating back to the 1930s. These new insights will influence and support Own the Podium's goal to deliver more medals for Canada at the Olympic and Paralympic Games.

Canadian Tire is a leading supporter of sport in Canada and is a proud partner of Own the Podium and the Canadian Olympic Committee. Own the Podium aims to lead the development of Canadian sports to achieve sustainable podium performances at the Olympic and Paralympic Games.

Media Event Details:

WHAT    

Canadian Tire Corporation and Own the Podium will host a media

conference to announce details of an innovative new partnership in data

analytics and predictive modelling to help Canada win more medals.



WHEN     

Monday, April 27, 2015


11:00 a.m. – 11:45 a.m. ET


Media Registration begins at 10:30 a.m. ET



WHERE

District 28


28 Logan Ave


Toronto, Ontario


M4M 2M8



WHO   

Duncan Fulton, SVP, Canadian Tire Corporation


Anne Merklinger, CEO, Own the Podium


Mark Tewksbury, Olympic Gold Medalist, Swimming


Peter Cookson, High Performance Director, Rowing


Phil Marshall, Development Coach, Rowing


Olivia King, Amateur Athlete, Rowing


Karen Lefsrud, Amateur Athlete, Rowing


Erin Hartwell, National Track Sprint Coach, Cycling


Joel Archambault, Amateur Athlete, Cycling


Penny Oleksiak, Amateur Athlete, Swimming

 

SOURCE CANADIAN TIRE CORPORATION, LIMITED

For further information: For more information or to reserve your space at the event, please contact: Teresa Cugliari, Teresa.cugliari@cantire.com, 416-322-2975

RELATED LINKS
http://www.canadiantire.ca

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