Media Advisory - Canada's Advertising Week Celebrates Creativity and
Innovation in Advertising
One of the highlights of the week-long event is an exclusive speaker series featuring some leading thinkers in the world of business and media discussing some timely issues affecting society. Other activities during the week include seminars, creative presentations and educational sessions featuring keynote speakers and panel discussions, thought-leadership conferences, student mentoring initiatives and agency open-houses.
Complete schedule of upcoming events at Advertising Week (media registration and tickets for select events are available at: www.advertisingweek.ca). Due to the limited spacing available at select events, we request that you RSVP in advance to ensure your spot:
Monday, January 25 ------------------ 8:00 a.m. - 10:00 a.m. Advertising Week Launch Breakfast, (BY INVITATION ONLY), Design Exchange featuring: a panel discussion moderated by Terry O'Reilly, Pirate Toronto - The breakfast will address creativity in the age of multi-media and will include several past, present and future icons from the communications industry. Sponsored by: Canwest 12:00 p.m. - 2:00 p.m. Creative Transferability Luncheon, (TICKETS AVAILABLE TO THE PUBLIC FOR PURCHASE) Design Exchange featuring:Ipsos ASI Presentation and panel discussion will provide ammunition for agencies and Canadian clients to challenge the use of U.S. creative and build the case for Canadian originated work Sponsored by: Corus 12:15 p.m. - 1:45 p.m. Art & Copy Screening, (TICKETS AVAILABLE TO THE PUBLIC FOR PURCHASE) Royal Ontario Museum Sponsored by: CBC 4:00 p.m. - 6:00 p.m. Speaker Series: Yahoo!Canada - Clicking With The Human Mind: Creating Online Experiences And Ads That Emotionally Engage Customers, (TICKETS AVAILABLE TO THE PUBLIC FOR PURCHASE), Royal Ontario Museum 5:00 p.m. - 7:00 p.m. Advertising Week Social Hub, Lobby Lounge and Restaurant Starting at 6:00 p.m. Marketing Hall of Legends, (TICKETS AVAILABLE TO PUBLIC FOR PURCHASE), Four Seasons Hotel Tuesday, January 26 ------------------- 8:00 a.m. - 2:00 p.m. Leading Social Change - Ideas, Tools and Inspiration, (TICKETS AVAILABLE TO THE PUBLIC FOR PURCHASE), MaRS Discovery District featuring: Robert F. Kennedy Jr. 2:30 p.m. - 3:00 p.m. The Bensimon Byrne Consumerology Report - January 2010: Technology and Consumers, (TICKETS AVAILABLE TO THE PUBLIC FOR PURCHASE), Royal Ontario Museum featuring: Jack Bensimon and the Gandalf Group 4:00 p.m. - 5:00 p.m. Speaker Series: The Brave New World of the "New Media", (TICKETS AVAILABLE TO THE PUBLIC FOR PURCHASE), RCM Telus Centre for Performance and Learning featuring: Arianna Huffington Sponsored by: The Toronto Star 4:00 p.m. - 6:00 p.m. Cannes Creative Entry Bootcamp, Royal Ontario Museum 5:00 p.m. - 7:00 p.m. Advertising Week Social Hub, Lobby Lounge and Restaurant 6:00 p.m. - 8:00 p.m. ICA Cocktail Party, (BY INVITATION ONLY), Telus Centre for Performance and Learning - Exclusive invitation-only event for industry leaders, sponsors and media Wednesday, January 27 --------------------- Starting at 8:00 a.m. Next Generation Day/Event, (SOLD OUT), Royal Ontario Museum Student teams will view an exclusive screening of Art & Copy, including breakfast, before being whisked away to experience 'A Day in the Life' at one of 22 agencies for the unique opportunity to work with some of the best and brightest in the business. 12:15 p.m. - 1:45 p.m. Art & Copy Screening, (TICKETS AVAILABLE TO THE PUBLIC FOR PURCHASE), Royal Ontario Museum 4:00 p.m. - 6:00 p.m. Speaker Series: Microsoft Advertising Canada - Connected Experiences, (TICKETS AVAILABLE TO THE PUBLIC FOR PURCHASE), Royal Ontario Museum featuring: Jason Dailey 5:00 p.m. - 7:00 p.m. Advertising Week Social Hub, Lobby Lounge and Restaurant 7:00 p.m. - 11:00 p.m. Next Generation Concert, (TICKETS AVAILABLE TO THE PUBLIC FOR PURCHASE), the Guvernment featuring USS Sponsored by: YouTube Thursday, January 28 -------------------- 8:00 a.m. - 4:00 p.m. TV Day, (BY INVITATION ONLY) 4:00 p.m. - 6:00 p.m. Speaker Series: MDC Partners - Creativity in the New Age, (TICKETS AVAILABLE TO THE PUBLIC FOR PURCHASE), Royal Ontario Museum 5:00 p.m. - 7:00 p.m. Advertising Week Social Hub, Lobby Lounge and Restaurant 7:00 p.m. - 10:00 p.m. CASSIES, (TICKETS AVAILABLE TO THE PUBLIC FOR PURCHASE), Arcadian Court Canada's advertising award show dedicated to recognizing, rewarding and improving the business effectiveness of advertising Friday, January 29 ------------------ 9:00 a.m. - 11:45 a.m. Cannes Young Lions Bootcamp, Royal Ontario Museum led by: Chris Booth, John St. and Joel Pylypiw, DDB 12:15 p.m. - 1:45 p.m. Art & Copy Screening, (TICKETS AVAILABLE TO THE PUBLIC FOR PURCHASE), Royal Ontario Museum 4:00 p.m. - 6:00 p.m. Speaker Series: Google Canada - The Evolution of Online Video, (TICKETS AVAILABLE TO THE PUBLIC FOR PURCHASE), Royal Ontario Museum, featuring: Jonathan Lister 5:00 p.m. - 7:00 p.m. Advertising Week Social Hub, Lobby Lounge and Restaurant 8:00 p.m. - 1:00 a.m. Ad Ball - A Fashion Fetish, (TICKETS AVAILABLE TO THE PUBLIC FOR PURCHASE), Fermenting Cellar at the Distillery District with fashion show hosted by: Jeanne Beker Featured artist: Anjulie Sponsored by: CTV and WIND Mobile
About Advertising Week
Canada's Advertising Week (www.advertisingweek.ca) is taking place from
About the ICA
The Institute of Communication Agencies or the ICA (www.icacanada.ca) is the professional business association which represents Canada's communication and advertising agencies. ICA promotes thought leadership, higher standards and best practices. It serves as the largest source of information, advice, education and training for Canada's communication and advertising industry. ICA's member agencies and subsidiaries account for over 75% of all national advertising in
For further information: For further information: Media requiring further information please contact: Stefanie Niewada, Optimum PR, [email protected], (416) 934-8020, (416) 937-5103; Tamar Nersesian, Optimum PR, [email protected], (416) 969-1291, (416) 318-3989
Share this article