MCAP and Habitat for Humanity Canada launch innovative giving tool
TORONTO, March 17 /CNW/ - Today, MCAP, a leading Canadian mortgage company, and Habitat for Humanity Canada officially launched their Key to Hope program, an optional add-on to any MCAP mortgage allowing consumers to make on-going charitable donations to Habitat for Humanity Canada in an easy and convenient manner. The first of its kind, this program allows borrowers to simply add a specified donation amount to each mortgage payment which MCAP will then match and donate to Habitat for Humanity Canada on behalf of its customer. The goal of Key to Hope is to raise at least an additional $1 million for Habitat over the next five years.
"As an organization that firmly believes in the work of Habitat for Humanity Canada, MCAP is always looking for new ways to engage its employees and customers in the cause," said John Thompson, Senior Vice President at MCAP. "By allowing our customers to donate to Habitat through their mortgage payments, we are providing them with a simple and effective way to support the organization."
MCAP is encouraging mortgage brokers to offer customers the Key to Hope program by introducing a partnership plan whereby brokers can also make donations, which are payable out of their MCAP commissions. MCAP will then match all broker and consumer contributions.
"With 1.3 million Canadian families unable to pay for rent and life's other necessities, Habitat for Humanity is always looking for new ways to engage Canadians in the fight for decent, affordable housing," said Stewart Hardacre, President and COO of Habitat for Humanity Canada. "By allowing Canadians to add on any donation amount to their mortgage payments, Key to Hope allows homeowners to share the joy of homeownership with fellow Canadians in need."
MCAP has been a partner of Habitat for Humanity Canada since 2000. In that time, the organization has generated more than $1.6 million in charitable donations. Key to Hope will increase MCAP's support of Habitat helping even more families experience the benefits of owning a decent and affordable home, including improved health, longer life expectancy and a stronger connection to the community.
MCAP is a leading independent Canadian mortgage and equipment financing company, which manages over $25 billion in assets. With more than 120,000 home mortgages under administration and offices across Canada, the company originates and services mortgage and leasing assets in four key lines of business: residential mortgages, commercial mortgages, construction loans, and equipment financing.
About Habitat for Humanity Canada:
Founded in 1985, Habitat for Humanity Canada is a national, non-profit, faith based organization working for a world where everyone has a safe and decent place to live. With the help of over 50,000 volunteers and 73 organizations from coast to coast, their mission is to break the cycle of poverty through affordable housing and the promotion of homeownership.
SOURCE Habitat for Humanity Canada
For further information: For further information: Josie Haynes, Optimum Public Relations, firstname.lastname@example.org, (416) 934-8012; Nigel Aplin, Director, Communications, MCAP, email@example.com, (416) 591-5204