- Mazda MX-5 and Mazda CX-3 win both Car and SUV of the Year awards -
RICHMOND HILL, ON, Aug. 31, 2015 /CNW/ - The Mazda lineup received an
unprecedented vote of confidence from The Car Guide (Le Guide de
l'Auto), a prominent automobile publication in Quebec, as both Car of
the Year and SUV of the Year were awarded to Mazda vehicles; the first
time ever that a single manufacturer has taken home both of these
awards given by The Car Guide in their annual Best Buys.
The award for Best New Car of the Year was given to the best-selling
roadster of all time, the all-new 2016 Mazda MX-5, while the title of
Best New SUV of the Year now belongs to the 2016 Mazda CX-3, the fun,
go-anywhere crossover that's perfect for any situation. Both vehicles
also received Best Buy awards for their respective segments, which are
Convertibles and Roadsters under $50,000, and Sub-compact SUVs.
The Car Guide followed up with a total of three more Best Buy segment
wins, which include Compact Cars for the Mazda3, Mid-size Sedans for
the Mazda6, and Compact SUVs under $40,000 for the CX-5. This
impressive total of seven awards is the most recognition Mazda has ever
received from The Car Guide's annual Best Buy awards, and serves as a
bright reminder that Mazda creates vehicles that perfect every detail,
from beautiful design, to finely crafted interiors, and a fun-to-drive
nature that makes every drive an opportunity to enjoy the ride.
"We're so pleased to accept this great recognition of the passion and
dedication that we put into every single one of our vehicles," said
Kory Koreeda, President, Mazda Canada. "These awards from the Car Guide
tell the consumer that they believe what we already know; that all of
our cars are at the top of their respective segments in all the
criteria that consumers value most."
The Car Guide's annual Best Buy awards are presented to vehicles in
twenty-eight different categories that span the entire automotive
spectrum; everything from city cars, to sports cars, electric vehicles,
sub-compact SUVs, and full-size pick-up trucks. Winners are chosen
based on scoring in six different categories: fuel economy,
reliability, safety, infotainment, driving experience, and overall
The MX-5 roadster is all-new for 2016 and brings the latest in Mazda
design and technology to the table for the fourth iteration of the
iconic roadster that's brought smiles to the faces of nearly a million
owners around the world since its inception over 25 years ago. Having
gone on a weight-saving regiment, the new 2016 MX-5 is lighter and
smaller than the previous generation, while maintaining the famous
handling characteristics and open-top, wind in your hair satisfaction
that it is known for. Featuring KODO - Soul of Motion design
characteristics, the full suite of SKYACTIV Technology, and the Mazda
Connect infotainment system, this bare-bones roadster is ready to face
a new generation of tech-savvy owners that still want to connect with
the road in a way no other roadster can.
The first-ever Mazda CX-3 is a new take on Mazda's family design, and a
brand-new member to the popular CX line of crossovers. This subcompact
SUV brings new meaning to the 'Sport' in 'Sport Utility Vehicle',
offering driving dynamics unmatched by any rivals along with Mazda's
new predictive i-ACTIV all-wheel drive system, which reacts to weather
and road surface changes even before you realize it needs to. Offering
go-anywhere utility, best-in-class fuel efficiency, and Mazda's full
suite of SKYACTIV Technology, the CX-3 is the perfect choice for
consumers who don't just want to get outdoors, but also enjoy every
part of the journey.
For more information on The Car Guide's Best Buys awards, please visit: http://2016.guideautoweb.com/best-buys.html
About Mazda Canada Inc.
Mazda Canada Inc. is responsible for the sales and marketing, customer
service and parts support of Mazda vehicles in Canada. Headquartered in
Richmond Hill, Ontario, Mazda Canada has a nationwide network of 165
dealerships. For additional information visit Mazda Canada's media
website at www.media.mazda.ca
SOURCE Mazda Canada Inc.
Image with caption: "2016 Mazda CX-3 - Best New SUV of the Year (CNW Group/Mazda Canada Inc.)". Image available at: http://photos.newswire.ca/images/download/20150831_C9591_PHOTO_EN_44173.jpg
For further information:
Sandra Lemaitre, Director, Public Relations, (905) 787-7167, firstname.lastname@example.org