CLICHY, France, Oct. 23, 2013 /CNW/ - Jean-Paul Agon, Chairman and CEO
of L'Oreal, announced today the new commitment L'Oreal has made to
transform by 2020 the sustainability footprint of the company while
achieving its business ambition.
Achieving growth sustainably
L'Oreal's ambition is to win 1 billion new consumers by means of its
universalization strategy which aims to answer all the diverse beauty
needs of men and women around the world. Part of the Group's growth
strategy is its commitment to produce more but with less impact and to
engage consumers, who are at the heart of its business, to make
sustainable choices by offering them products that are both sustainable
and desirable. In order to achieve this, L'Oreal commits to improving
every part of its value chain, from research to operations, while
sharing its growth with the communities it touches through "Sharing
Beauty With All".
Jean-Paul Agon, said: "L'Oreal has a strong legacy in sustainability and
a thorough ambition for the future. We are proud to announce "Sharing
Beauty With All", our sustainability commitment for 2020. We believe
consumers are at the heart of our sustainability drive and we want to
reach the next billion consumers while making a positive impact on the
world. By accelerating sustainable innovation within our business, and
harnessing the power of our brands to inform consumers, we will raise
awareness about sustainability and encourage consumers to make more
These commitments are the result of 2 years of exchange with various
stakeholders throughout the world. L'Oreal will report regularly on its
progress against each goal with the help of a panel of independent
assessors, chaired by Jose Maria Figueres, an authority in the world of
sustainability, and consisting of international experts*.
"Sharing Beauty With All" is a commitment in four areas:
1. Innovating sustainably - By 2020, we will innovate so that 100% of
products have an environmental or social benefit.
Every time we invent or update a product, we will improve its
environmental or social profile against at least one of the following
The new formula reduces the environmental footprint.
The new formula uses renewable raw materials that are sustainably
sourced raw materials derived from green chemistry.
The new packaging has an improved environmental profile.
The new product has a positive social impact.
2. Producing sustainably - By 2020, we will reduce our environmental
footprint by 60 % whilst bringing beauty to one billion new consumers.
We will reduce CO2 emissions at our plants and distribution centers by
60 % in absolute terms, from a 2005 baseline.
We will reduce our water consumption by 60% per finished product unit,
from a 2005 baseline.
We will reduce waste by 60% per finished product unit, from a 2005
We will send zero waste to landfill.
We will reduce our CO2 emissions from transportation of products by 20 %
per finished product unit from a 2011 baseline.
3. Living sustainably - By 2020, we will empower every L'Oreal consumer
to make sustainable consumption choices while enhancing the beauty of
We will use a product assessment tool to evaluate the environmental and
social profile of 100% of new products and all brands will make this
information available to allow consumers to make sustainable lifestyle
All L'Oreal brands will assess where they have the biggest environmental
and social impact, and make commitments to improve their footprint.
Every brand will report on its progress and raise awareness among
consumers about sustainable lifestyle choices.
Our consumers will be able to influence our sustainability actions
through our consumer sustainability panel.
4. Developing sustainably
a. Employees: By 2020, L'Oreal employees will have access to health
care, social protection and training, wherever they are in the world.
We will provide health coverage for employees, which is aligned with the
best practice of the country they are based in.
We will provide financial protection for all employees if unexpected
life events such as incapacity or permanent disability, occur.
Every L'Oreal employee will have access to at least one training per
year wherever they are in the world.
b. Suppliers: By 2020, 100% of our strategic suppliers will be
participating in our supplier sustainability program.
All strategic suppliers will be evaluated and selected on social and
All strategic suppliers will have completed a self-assessment of their
sustainability policy with our support.
All suppliers will have access to L'Oreal training tools to improve
their sustainability policies.
20% of strategic suppliers will be associated with our solidarity
c. Communities: By 2020, we will enable more than 100,000 people from
underprivileged communities, equivalent to the size of our global
workforce, to access work.
We will achieve our goal through programmes in the following areas:
Mentoring and community education
Employment of disabled people and under-represented socio-ethnic group
*Our panel of international experts:
Sze Ping, Chinese environmentalist, former Greenpeace activist,
Executive Director of Greenovation Hub.
Mehjabeen Abidi-Habib, Pakistani researcher in human ecology, specialist
of natural resources management.
HRH Celenhle Dlamini, South African, one of the Directors of Ubuntu
Institute working on the achievement of the UN Millennium Development
Zem Joaquin, American, eco-luxury specialist and founder of "
eco-fabulous " website aiming to make sustainability desirable.
Analisa Balares, American, Founder and CEO of Womensphere[TM],
developing media tools, online communities, and an award to inspire and
support women willing to make a difference.
Christian de Boisredon, French, promoting the concept of "impact
journalism" through Sparknews, in order to give visibility to positive
initiatives throughout the world.
To know more about "Sharing Beauty With All" and L'Oreal's past
achievements in sustainability: http://www.loreal.com/sharingbeautywithall
L'Oreal, the world's leading beauty company, has devoted itself to all
forms of beauty in the world for over 100 years and has built a unique
portfolio of 28 international, diverse and complementary brands.With
sales amounting to 22.5 billion euros in 2012, L'Oreal employs 72,600
people worldwide. In 2013, the Ethisphere Institute, a leading
international think-tank for business ethics, corporate social
responsibility and sustainability, recognized L'Oreal as one of the
World's Most Ethical Companies. This is the fourth time that L'Oreal
has received this distinction. http://www.loreal.com
For further information:
Carolyn GIANG | Tel: +33-(0)1-47-56-8788 | Carolyn.Giang@loreal.com