- LIVE FROM THE RED CARPET reached more than 1.4 million viewers -
- FASHION POLICE: THE 2013 ACADEMY AWARDS airs tonight at 8:30 p.m. ET
on E! -
To tweet this release: http://bit.ly/X6VX4R
TORONTO, Feb. 25, 2013 /CNW/ - Last night, E! ruled the red carpet once
again, wrapping up award season in its signature style with LIVE FROM THE RED CARPET: THE 2013 ACADEMY AWARDS garnering 372,000 viewers, and ranking as E!'s #1 program of the
broadcast year. Reaching more than 1.4 million viewers, the special
becomes the second most-watched broadcast in E! history among total
viewers. LIVE FROM THE RED CARPET: THE 2013 ACADEMY AWARDS was up 19% among total viewers, 13% with A25-54, and 7% with A18-49.
Additionally, COUNTDOWN TO THE RED CARPET was up 10% among A25-54, 25% among F18-34, and 26% among F25-54.
E! was the #2 most-watched non-sports specialty network during the 5:30
- 8:30 p.m. timeslot among total viewers and all key demos. The live
special was also the #2 non-sports specialty broadcast of the day among
key female 18-49 and 25-54 demos.
Collectively, E!'s OSCAR coverage from 1:30 p.m. - 1 a.m. including COUNTDOWN TO THE RED CARPET, LIVE FROM THE RED CARPET, and E!'s AFTER PARTY, reached more than 1.7 million Canadians.
**Media Note** E! photography is available online at BellMediaPR.ca/E!
The coverage isn't over yet! Joan Rivers and her outspoken panel of
fashionistas, including Kelly Osbourne, Giuliana Rancic, George
Kotsiopoulos plus special guests comedian Sarah Silverman and Marie Claire creative director, Nina Garcia, dish on all the red carpet fashion in a
special 90-minute edition of FASHION POLICE, tonight at 8:30 p.m. ET. Sarah matches wits with Joan and reveals her best and worst looks
including a very unfortunate, blueberry-resembling princess gown she
wore to the 2009 Emmy Awards. Then, Nina dishes about Anne Hathaway and
the "pointer sisters," as well as Ben Affleck's leading lady, Jennifer
Garner. She also vents about some of OSCAR's returning leading ladies
including Helen Hunt's bargain fashion - prompting quick comparison to
Sharon Stone circa 1996. The special encores Friday, March 1 at 9:30 p.m. ET on E!.
SOCIAL MEDIA LINKS:
E! is television's top global destination for all things pop culture.
The network is currently available to 6.5 million cable and satellite
subscribers across Canada. E! content is available any time and
anywhere, including eonline.ca, @EOnlineCanada, Facebook and other emerging platforms. The pulse of pop culture, E! features a
variety of programming including hit reality series, fascinating
profiles of the world's biggest stars, up-to-the-minute entertainment
news, witty talk series, and the best live red carpet coverage from
Canada and around the world. E! is a division of Bell Media, which is
owned by BCE Inc. (TSX, NYSE: BCE), Canada's largest communications
Source: BBM Canada
For further information:
Laura Catania, Entertainment Specialties, Bell Media, 416.384.3173 or email@example.com
Amanda Rinaldo, Entertainment Specialties, Bell Media, 416.384.5325 or firstname.lastname@example.org