La Capitale celebrates the 10th anniversary of its VIVA workplace health and wellness program by adding an online wellness platform

QUEBEC CITY, May 18, 2016 /CNW Telbec/ - La Capitale Financial Group is proudly celebrating the 10th anniversary of its VIVA health and wellness program, designed for companies of all sizes, by adding an online wellness platform. This online wellness engagement platform and mobile app is provided by the Canadian company, Sprout Wellness Solutions. "Sprout's technological know-how coupled with VIVA's wellness features allows companies to benefit from a simple, efficient and effective turnkey formula," said Annie Giguère, Director of Innovation, Business Solutions and Marketing at La Capitale.

A win-win situation for employers and employees
VIVA has earned its stripes over the last 10 years. Companies that introduced the program have reaped the rewards. Employees are more engaged and happy, have improved their lifestyle habits and have a better work-life balance. Enhanced company brand, increased productivity, as well as lower absenteeism and lower health costs are the other benefits of the program.

"We have drawn inspiration from the community notion of social media for upgrading our health and wellness program," explained Annie Giguère. "With VIVA, users now have access to an online health and wellness engagement platform and a mobile application that includes personalized activities and measuring tools as well as gamification concepts such as collecting points or badges. The platform contributes to strengthening employees' engagement, while also maintaining and improving their health and wellness. It also supports participants' spontaneous wellness initiatives while offering them a tool to track their personal health and wellness activities," concluded Ms. Giguère.

Measuring tools

  • Rate of platform registration
  • Usage (the proportion of users who have used their platform account in the last month or week).
  • Rate of participation in an activity or a challenge
  • Rate of participant registration in various interest groups
  • The health subjects that most interest users
  • Users' health goals

Some examples of VIVA activities

  • Online wellness engagement platform
  • Heart health clinic with nurses
  • Sports clinics
  • Presentations (wellness, work-life balance, parent-child relationships)
  • Healthy meal cooking demonstrations and tastings
  • Health and wellness challenges
  • Monthly bulletins.

About La Capitale
Founded in 1940, La Capitale Insurance and Financial Group has a strong presence across Quebec and throughout Canada. With over 2,690 employees and guided by the values of mutualism on which it was founded, La Capitale works with clients to build, protect and value what they feel counts for their financial security. It offers insurance products and financial services to the general public as well as to Quebec public service employees. With assets of $5.8 billion, La Capitale occupies a choice position among leading insurers in Canada.

About the VIVA Workplace Health and Wellness Program
For the last 10 years, VIVA has offered a turnkey program that promotes the adoption of healthy lifestyle habits through motivating workplace activities. More than 10,000 Canadian employees have benefited from the numerous advantages of the VIVA workplace health and wellness program. More information is available at viva.lacapitale.com/en.

About Sprout Wellness Solutions
Sprout is the leading Wellness Engagement Platform, used by progressive companies to help improve the health of their employees and their business. Sprout helps to create a work culture that enables individuals to lead happier, healthier lives. More information is available at www.sproutatwork.com.

 

SOURCE La Capitale Financial Group Inc.

Image with caption: "Logo: La Capitale Financial Group Inc. (CNW Group/La Capitale Financial Group Inc.)". Image available at: http://photos.newswire.ca/images/download/20160518_C5386_PHOTO_EN_694347.jpg

For further information: Jean-Pascal Lavoie, Communications and Public Relations Advisor, 418 747-8053, 418 559-7738

RELATED LINKS
http://www.lacapitale.com/fr

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La Capitale Financial Group Inc.

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