2012 marks Kia Canada's best year ever in 13 year history
December 2012 sales increase 15.8 per cent year-over-year
2012 year-to-date sales increase 19.5 per cent
MISSISSAUGA, ON, Jan. 3, 2013 /CNW/ - Kia Canada Inc. concluded 2012
with a record year, reporting 77,800 sales nationally, establishing a
record for the 13 year-old company in Canada. In addition, the month of
December elevated the brand to an industry-leading 48 months of
consecutive sales growth, reporting a total of 3,960 vehicles and a
15.8 per cent increase from a year previously. Kia Canada completed
2012 out-pacing industry performance with a 19.5 per cent increase
versus 2011 results.
"2012 was a successful year for Kia Canada Inc., as the company
relentlessly achieved a 19.5 per cent increase year-over-year within
the Canadian market," said Maria Soklis, Vice President and Chief
Operating Officer (COO), Kia Canada Inc. "Our world-class designed
product portfolio will continue to propel growth into 2013 with several
all-new and redesigned vehicle launches extending throughout the year."
In 2012, Kia Canada marked the first time ever that four vehicle lines
exceeded 10,000 sales each: the Forte family compact, Sorento Compact
Utility Vehicle (CUV), Rio sub-compact and Optima mid-size sedan. The
Forte compact family, including the sedan, Koup and 5-Door variations,
led volume sales in 2012 reporting a record of 14,856 units in Canada,
a 6.2 per cent increase versus 2011. The Georgia-built Sorento CUV
accumulated a total of 14,031 vehicles sold throughout the year. The
Rio sub-compact, MotoringTV's 2012 best new "Small Car Under $21,000", including both the sedan and 5-Door versions, achieved a total of
13,949 sales, an impressive increase of 103.7 per cent year-over-year.
The award-winning Optima mid-size sedan, named as MotoringTV's 2012 "Car of the Year" and "Best New Family Car", AJAC 2012 "Best Family Car (Under $30,000) and "Best Family Car (Over $30,000)" accomplished 11,992 vehicles sold, representing a 448.3 per cent
increase versus 2011.
Kia posted a record December in 2012, with three vehicle lines
underwriting the brand's monthly total of 3,960 sales. The
Georgia-built Sorento CUV achieved 1,022 units, representing a 7.2 per
cent increase from December 2011. The Rio sub-compact, which was
short-listed with a Canadian Auto Jury 'Best of the Best' distinction,
achieved a total of 889 units sold, yielding a 115.8 per cent growth
year-over-year. The Optima mid-size sedan was also a sales highlight
for the month of December as 473 units provided the Optima a 23.5 per
cent increase when compared to the same period last year.
January 2013 Incentives:
Kia Canada is pleased to announce the "Drive Now, Pay Later" sales event
for the month of January. To support this event, Kia will continue to
offer very attractive incentives programs including 0% financing on all
2013 models and "Don't Pay until Spring" on 2012 and 2013 Models. In
addition, Customers purchasing 2013MY Sorento will be eligible for a "3
Payments on Us" incentive. Cash buyers can enjoy savings of up to
$4,000 on select 2013MY Optima non-hybrid models. Please see your local
dealership for complete details.
Kia Canada Inc. (www.kia.ca - www.facebook.com/kiacanada) a maker of quality vehicles for the young-at-heart is a subsidiary of
Kia Motors Corporation (KMC) which was founded in 1999 and sells and
services high quality, class leading vehicles like the Soul, Forte,
Optima and Sorento through a network of 180 dealers nationwide. Kia
Canada Inc. employs 159 people in its Mississauga, Ontario headquarters
and four regional offices across Canada, with an all-new
state-of-the-art facility to open in Montrèal shortly. Kia's brand
slogan "The Power to Surprise" represents the company's global
commitment to surprise the world by providing exciting & inspiring
experiences that go beyond expectations.
SOURCE: KIA Canada Inc.
For further information:
Public Relations Manager
Kia Canada Inc.
Public Relations and Events Coordinator
Kia Canada Inc.