Joint Canadian Tanning Association challenges Canadian Cancer Society
statement on vitamin D

TORONTO, Oct. 29 /CNW/ - The Canadian Cancer Society's press statement this morning urging Canadians to take vitamin D supplements but to avoid sunlight and indoor tanning equipment as a vitamin D source contained misinformation about vitamin D.

According to www.D-action.org -- a consortium of most of the world's leading vitamin D researchers -- vitamin D recommendations should be based on knowing one's vitamin D blood levels. The D-action group recommends:

    
    -   100-150 nmol/L vitamin D blood levels
    -   2,000 IU/day to maintain those levels

    It's called "The Sunshine Vitamin" for a reason. Consider:

    -   You cannot get 2,000 IU naturally from diet. Whole milk is
        supplemented with just 100 IU in an 8-ounce glass -- 100 times less
        than what is made in the skin in one indoor tanning session.
    -   Indoor tanners' average vitamin D levels are 100-150 nmol/L,
        according to Boston University research - sufficient levels, and 90
        percent higher than the rest of the population. In contrast, a recent
        Australian study revealed that dermatologists at the end of summer,
        when vitamin D levels should be their highest, are severely vitamin D
        deficient at just 35 nmol/L.
    

Because 97 percent of Canadians are vitamin D deficient according to University of Calgary research, the Joint Canadian Tanning Association urges everyone to get a calcidiol blood test to most accurately gauge their vitamin D status.

SOURCE Joint Canadian Tanning Association

For further information: For further information: Doug McNabb, President, Joint Canadian Tanning Association, (403) 640-2100, McNabb@fabutan.com

Organization Profile

Joint Canadian Tanning Association

More on this organization


Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.

CNW Membership

Fill out a CNW membership form or contact us at 1 (877) 269-7890

Learn about CNW services

Request more information about CNW products and services or call us at 1 (877) 269-7890