Interview and Photo Opportunities - MINI at the 2016 Los Angeles Auto Show

  • MINI hosts world premiere of all-new 2017 Countryman.
  • First ever MINI plug-in hybrid available: Countryman Cooper S E ALL4.

RICHMOND HILL, ON, Nov. 10, 2016 /CNW/ - MINI will host the world premiere of the all-new 2017 MINI Countryman at the Los Angeles Auto Show on Wednesday, November 16th at 11:50am PDT. Completely reengineered and redesigned, the new Countryman is the first MINI model ever to be offered as a plug-in hybrid version. All three of the new MINI Countryman variants will be premiered at the Los Angeles Auto Show. Experts in the areas of design, product management, Connected eMobility, electric vehicle infrastructure, car sharing and mobility services will be on-site for interviews and to answer questions about the new MINI Countryman.

What:              

The world premiere of the all-new MINI Countryman

When:              

Wednesday, November 16th at 11:50am

Where:            

Los Angeles International Auto Show


Los Angeles Convention Center, South Hall

Why:                

With the new Countryman, MINI continues its new-generation model program, and maintains its advance into the premium compact segment.

Who:                

Please see the list of BMW Group experts available at the Los Angeles Auto Show below.

 

Experts:
Please contact BMW Group Canada Corporate Communications to arrange interviews with any of the following spokespeople.

  • Sebastien Mackensen, Senior Vice President, MINI.
  • Julius Schluppkotten, Project Director MINI Countryman.
  • Uwe Seitz, Project Director, MINI Plug-in Hybrid.
  • Ralph Mahler, Vice President, MINI Product Management.
  • Christopher Weil, Head of Exterior Design, MINI.
  • Oliver Sieghart, Head of Interior Design, MINI.

BMW Group in Canada
BMW Group Canada, based in Richmond Hill, Ontario, is a wholly-owned subsidiary of BMW AG and is responsible for the distribution of BMW luxury performance automobiles, Sports Activity Vehicles, Motorcycles, and MINI.  BMW Group Financial Services Canada is a division of BMW Group Canada and offers retail financing and leasing programs and protection products on new and pre-owned BMW and MINI automobiles, as well as retail financing for new and pre-owned BMW Motorcycles. A total network of 48 BMW automobile retail centres, 20 BMW motorcycle retailers, and 30 MINI retailers represents the BMW Group across the country.

MINI at LAIAS - English
https://www.press.bmwgroup.com/canada?language=en

SOURCE MINI Canada

Image with caption: "The all-new 2017 MINI Cooper S E Countryman ALL4, MINI's first plug-in hybrid model. (CNW Group/MINI Canada)". Image available at: http://photos.newswire.ca/images/download/20161109_C4371_PHOTO_EN_814561.jpg

Image with caption: "The all-new 2017 MINI Cooper S Countryman ALL4. The model's premier takes place at the Los Angeles Auto Show on November 16, 2016. (CNW Group/MINI Canada)". Image available at: http://photos.newswire.ca/images/download/20161109_C4371_PHOTO_EN_814563.jpg

For further information: Barb Pitblado, Manager, Corporate Communications, BMW Group Canada, 416-305-1709 / barb.pitblado@bmwgroup.ca

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