Hudson's Bay Hosts National Charity Shopping Event in Support of Boys and Girls Clubs of Canada

TORONTO, March 21, 2016 /CNW/ - On Thursday, March 24, Hudson's Bay invites customers to shop the latest spring styles while giving to a worthwhile cause.  Giving Day, an all-day charity shopping event, will take place in all 90 Hudson's Bay stores across Canada and on thebay.com.   

"Helping young Canadians boost their academic potential and achieve success is an immensely important cause that we are proud to support," said Liz Rodbell, President, Hudson's Bay.  "Last Giving Day, $170,000 was donated to Boys and Girls Clubs of Canada, which will help launch the HBC Summer Brain Gain program across the country.  We are thrilled to continue our partnership and the ongoing development of this program."

For just $5, ticket holders will gain access to special in-store events and can enter-to-win a $5000 shopping spree. Proceeds from ticket sales will help fund Boys and Girls Clubs of Canada's new national initiative – the HBC Summer Brain Gain program.

HBC Summer Brain Gain is a uniquely engaging summer learning program that helps school-age children and youth begin the school year with knowledge and confidence and aims to prevent learning loss and narrow the achievement gap between advantaged and disadvantaged students.

"This program will offer fun, summertime opportunities that motivate young people to learn through discovery and creative expression and help make their summer vacation a season of continued learning and development," said Owen Charters, President & CEO, Boys and Girls Clubs of Canada. "We are excited to be creating great futures for Boys and Girls Club members through our partnership with Hudson's Bay Company."

Customers will enjoy a special discount of up to 20% on almost anything in-store when using their Hudson's Bay MasterCard or Hudson's Bay Credit Card.

Boys and Girls Clubs of Canada is a primary partner of Strength in Stripes, Hudson's Bay's charitable giving program that aims to improve the lives of Canadians by empowering people to Achieve, Thrive and Win—and Boys and Girls Clubs are proud to represent Achieve, with a focus on encouraging Canadians to overcome barriers through education, mentorship and community engagement.

ABOUT HUDSON'S BAY

Incorporated in 1670, Hudson's Bay Company is North America's oldest company. Hudson's Bay stores have grown to become Canada's most prominent department store, today operating 90 full-line locations, two outlet stores and thebay.com. It has established a reputation for quality, service, and style by offering well-edited assortments of exclusive and popular fashion, beauty, home and accessory designers and brands. It is part of the Hudson's Bay Company brand portfolio.

ABOUT BOYS AND GIRLS CLUBS OF CANADA

Boys and Girls Clubs of Canada is dedicated to supporting and encouraging children and youth as they grow and develop. We are a national charity serving 95 member Clubs that provide services to 210,000 young people in 650 locations across Canada. Our trained staff and volunteers listen to the opinions and ideas of children and youth, applaud their accomplishments, lend support during their struggles and provide ways for them to explore their interests and talents. With this encouragement, young people develop the confidence and sense of belonging that helps them succeed in school, form positive relationships and mature into responsible, caring adults. For 115 years, we have welcomed children, youth and their families into Clubs that reflect the diversity of Canada in small and large cities, and rural and Aboriginal communities. Visit www.bgccan.com and follow us at www.facebook.com/bgccan and www.twitter.com/bgccan.

SOURCE Hudson's Bay

For further information: Media Contacts: Katie Mills, Specialist, Public Relations, Hudson's Bay, 416-256-5114, katie.mills@hbc.com; Jared Morrow, Communications Officer, Boys and Girls Clubs of Canada, 905-477-7272 x202, jmorrow@bgccan.com

RELATED LINKS
http://www.hbc.com

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