TORONTO, April 12, 2016 /CNW/ - A news release, b-roll, athlete interviews and athlete images will be available to view and download through the Content Centre later today.
STORY SUMMARY: This evening, at 7:00 pm, via Facebook Live, Hudson's Bay Company, the Canadian Olympic Committee and the Canadian Paralympic Company will unveil the Team Canada Collection that will outfit our athletes at the upcoming Rio 2016 Olympic and Paralympic Games.
The Content Centre will contain the news release, B-Roll, athlete interviews and images that will show off the new Team Canada Collection. Please note a second B-Roll video will be added to the Content Centre following the Facebook Live launch.
TIME OF POSTING: 7:15 PM (EST)
DATE OF POSTING: April 12, 2016
All videos can be viewed and downloaded by clicking on the Content Centre's URL which will be live this evening.
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SOURCE Hudson's Bay
For further information: HUDSON'S BAY CONTACT: Michelle Veilleux, Senior Manager, Public Relations, Tel: 416-256-5182, Michelle.Veilleux@hbc.com; Katie Mills, Specialist, Public Relations, Tel: 416-256-5114, Katie.Mills@hbc.com; CANADIAN OLYMPIC COMMITTEE MEDIA OFFICE: Cherry Ye, Program Manager, Media Relations, Tel: 416-324-4123, Cell: 416-427-4341, firstname.lastname@example.org; Ricky Landry, Manager, Communications, Tel: 514-861-3696, Cell: 514 229-4833, email@example.com; CANADIAN PARALYMPIC COMMITTEE MEDIA OFFICE: Alison Korn, Senior Manager, Media Relations & Communications, Tel: 613-569-4333 x243, Cell: 613-298-4927, firstname.lastname@example.org; Louis Daignault, Coordinator, Communications, Tel: 613-569-4333 x237, Cell: 613-297-1455, email@example.com