Promotion appears in more than 2,000 retail locations and online in United States and Canada
SEATTLE, Feb. 9, 2016 /CNW/ -- Holland America Line and partner Chateau Ste. Michelle winery are kicking off 2016 with a "Welcome Aboard" sweepstakes in North America that offers the chance to win a Caribbean cruise for two in an ocean-view stateroom. Run both in stored and online at welcomeaboardsweeps.com, the joint promotion features Holland America Line and Chateau Ste. Michelle's line of Indian Wells cabernet sauvignon, chardonnay and merlot wines, although no purchase is necessary to enter to win.
"This latest collaboration with Chateau Ste. Michelle is the perfect pairing of two award-winning brands to create an exciting opportunity for consumers to enjoy fine wine and perhaps win a Holland America Line Caribbean cruise," said Orlando Ashford, president of Holland America Line. "Wine enthusiasts and cruisers have a lot in common, so be on the lookout for the in-store displays and enter to win."
The in-store displays feature Chateau Ste. Michelle bottles with point-of-sale visuals that include vivid ship and wine imagery, sweepstakes information and wine bottle neck hangers with a Warm Salmon Salad recipe by Holland America Line's Master Chef Rudi Sodamin that's perfectly paired with Indian Wells wines. Hopeful entrants can enter in store through March 31, 2016, while online entry forms will be accepted through Sept. 1, 2016. A grand-prize winner for the Caribbean cruise that can be taken in 2016 or 2017 will be selected in a random drawing mid-September.
Shoppers in the greater Seattle and Bellevue, Wash., markets, where Holland America Line and Chateau Ste. Michelle are headquartered, can find in-store displays in retail locations such as Safeway, QFC, Fred Meyer, Albertson's and Haggen's. Elsewhere in the United States and Canada, the in-store promotions can be found in a variety of big-box retailers as well as smaller outlets that carry Chateau Ste. Michelle's Indian Wells brand wines.
The sweepstakes is open only to legal residents of the 50 United States, the District of Columbia and Canada (excluding Québec) who are 21 years of age or older as of the date of entry.
For more information about Holland America Line, consult a travel professional, call 1-877-SAIL HAL (877-724-5425) or visit hollandamerica.com.
Editor's note: Photos are available here: https://www.cruiseimagelibrary.com/c/axlgqlyr.
Find Holland America Line on Twitter, Facebook and the Holland America Blog. Access all social media outlets via the Online Communities quick link on the home page at hollandamerica.com.
About Holland America Line [a division of Carnival Corporation and plc (NYSE: CCL and CUK)]
Holland America Line's fleet of 13 ships offers more than 500 cruises to more than 400 ports in 98 countries, territories or dependencies around the world. From shorter getaways to 115-day itineraries, the company's cruises visit all seven continents with highlights including Antarctica explorations, South America circumnavigations and exotic Australia/New Zealand and Asia voyages; four annual Grand Voyages; and popular sailings to the Caribbean, Alaska, Mexico, Canada/New England, Bermuda, Europe and the Panama Canal. The line currently has a new 2,650-guest ship, ms Koningsdam, on order for delivery in April 2016, as well as a second Pinnacle Class ship due for delivery in November 2018.
The company recently announced $300 million in brand enhancements to secure its position at the leader in premium cruising. Fleetwide, the ships feature innovative initiatives and a diverse range of enriching experiences focused on destination immersion and personalized travel. Guests can expand their knowledge on board at the Culinary Arts Center, presented by Food & Wine magazine; Explorations Café, powered by The New York Times; and Digital Workshop powered by Windows. Outstanding entertainment fills each evening at venues including Lincoln Center Stage, Billboard Onboard and B.B. King's Blues Club. The dining experience can be savored at a variety of restaurants with menus that feature selections from Holland America Line's esteemed Culinary Council that comprises world-famous chefs who design dishes exclusively for our guests.
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SOURCE Holland America Line