Heart-Shaped Pizzas are Back at Boston Pizza

Proceeds from Boston Pizza's annual heart-shaped pizza fundraiser support role modelling and mentoring for Canadian kids

MISSISSAUGA, ON, Feb. 14, 2017 /CNW/ - Share the love this Valentine's Day with a heart-shaped pizza from Boston Pizza, while also supporting children and youth across Canada. On Tuesday, February 14th Boston Pizza is once again helping Canadians open their hearts with its annual heart-shaped pizza fundraising campaign. One dollar from each pizza sold, including heart-shaped pizzas, supports Boston Pizza Foundation Future Prospects, which helps youth across the country benefit from positive role models and mentoring programs.

From now until February 14th, guests can also make a minimum donation of $2 to BPF Future Prospects and receive a Boston Pizza Paper Heart. Every Paper Heart can be redeemed for $5 off your next visit as a thank you for supporting the Foundation. Additionally, this year guests will also be able to purchase special Future Prospects Red Velvet Cakes, sold until April 2; a decadent treat from which one dollar will also benefit the Foundation.

"Since 1980, we have celebrated Valentine's Day with heart-shaped pizzas, and it's become a tradition for many of our guests. This year we look forward to once again welcoming guests who want to celebrate with that special someone while also supporting an important cause," says Cheryl Treliving, Executive Director of Boston Pizza Foundation Future Prospects. "Our goal is to raise a record amount of donations for Boston Pizza Foundation Future Prospects in support of mentorship programs that help youth reach their maximum potential. We are grateful to all of our guests across Canada for their ongoing support and donations to our Foundation."

Heart-shaped pizzas are available in small and medium size (excluding thin crust), with classic or multigrain dough, and can be ordered for dine-in, take-out or delivery in any of Boston Pizza's gourmet and create-your-own pizza varieties. Boston Pizza expects to serve more than 60,000 heart-shaped pizzas on Valentine's Day this year. It's a fun way to celebrate Cupid's holiday with that special someone or the entire family.

About Boston Pizza:

Boston Pizza International Inc. is Canada's No. 1 casual dining brand with more than 380 restaurants in Canada and more than $1 billion in sales. Annually, Boston Pizza serves more than 40 million guests. The company has been recognized as a Platinum Member of Canada's 50 Best Managed Companies. Boston Pizza believes that strong role models inspire kids to be great, and in 2014, the Boston Pizza Foundation created Future Prospects to help support organizations that mentor kids to reach their full potential. Boston Pizza International Inc. is located in Richmond, B.C., and has regional offices in Mississauga, Ontario and Laval, Quebec. For more information, visit www.bostonpizza.com.

About Boston Pizza Foundation Future Prospects:

Boston Pizza Foundation Future Prospects was established in 2014 to raise funds and awareness for organizations that provide kids in Canada with role models and mentoring programs. BPF Future Prospects is proud to partner with Big Brothers Big Sisters, Kids Help Phone, Live Different, JDRF and the Rick Hansen Foundation. Since its inception in 1990, the Boston Pizza Foundation has raised and donated more than $24 million to directly improve the health and well-being of children and families.

SOURCE Boston Pizza International

For further information: Alexandra Cygal, Senior Director of Communications, Boston Pizza International, 905-848-2700, cygala@bostonpizza.com; Brodie Thompson, High Road for Boston Pizza International, 416-644-2277, Brodie.Thompson@highroad.com


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