Growers across Western Canada 'Dug In' to BASF Knowledge Harvest 2015

MISSISSAUGA, ON, Feb. 26, 2015 /CNW/ - After a series of events involving more than 1500 growers in five cities across Western Canada, the 2015 BASF Knowledge Harvest event series wrapped up today in Moose Jaw, Saskatchewan.

Knowledge Harvest: Digging In held in Brandon, Calgary, Edmonton, Saskatoon and Moose Jaw throughout February shed important light on what it takes to be successful in agriculture today. It demonstrated how innovative technology is shaping the future of agricultural science in Canada and gave attendees the opportunity to take an in-depth look into the latest BASF crop protection technologies. Participants were also introduced to Compass™ Grower Advanced, a web-based farm management system.

"Knowledge Harvest was an overwhelming success," said Ron Kehler, Business Director, Crop Protection, BASF Canada. "The event series allowed BASF to connect with our customers and learn more about the opportunities and challenges they face with their operation. We are determined to helping growers meet the opportunities and challenges head on."

The events centred around three breakout sessions:

  • Progressive – Industry leaders discussed how cutting-edge technology and innovative chemistries are modernizing canola production.
  • Determined – Growers learned what role they have in managing diseases, environmental stresses and resistant weeds that affect yield and quality in cereals.
  • Inspired – BASF experts demonstrated the benefits of crop science advances that are influencing emerging cropping topics markets in each of the local regions.

 

The events also provided important networking opportunities for top producers as well as a presentation from keynote speaker Lanny McDonald. The former professional hockey player, who grew up on a farm, spoke on the importance of teamwork, leadership and rising to meet everyday challenges.

"Agriculture changes so quickly and events like these give us an opportunity to learn from the experts as well as other growers about how the latest technology can be used on our own farm," said Daniel Hacault, a grower from Swan Lake, Manitoba. "Overall, it was a great day. Lanny McDonald's presentation about overcoming challenges was something I could really relate to."

For more information about the events visit:www.agsolutions.ca/knowledgeharvest.

Compass is a trade-mark of Affinity Management Ltd., used with permission.

© 2015 BASF Canada Inc.                                                                                

About BASF

BASF Canada, headquartered in Mississauga, Ontario, is a subsidiary of BASF SE, Ludwigshafen, Germany and an affiliate of BASF Corporation, Florham Park, New Jersey. BASF has nearly 17,000 employees in North America, and had sales of $19.3 billion in 2013. For more information about BASF's North American operations, visit www.basf.us. To find out more about BASF's activities in Canada, visit www.basf.ca or follow us on twitter www.twitter.com/basfcanada.

At BASF, we create chemistry – and have been doing so for 150 years. Our portfolio ranges from chemicals, plastics, performance products and crop protection products to oil and gas. As the world's leading chemical company, we combine economic success with environmental protection and social responsibility. Through science and innovation, we enable our customers in nearly every industry to meet the current and future needs of society. Our products and solutions contribute to conserving resources, ensuring nutrition and improving quality of life. We have summed up this contribution in our corporate purpose: We create chemistry for a sustainable future. BASF had sales of about €74 billion in 2013 and over 112,000 employees as of the end of the year. Further information on BASF is available on the Internet at www.basf.com.

 

SOURCE BASF Canada Inc.

For further information: Christina Stroud, BASF Canada Inc., Tel: (289) 360-6062, christina.stroud@basf.com; Andrea Maillet, ON Communication, Tel: (519) 434-1365 x254, andrea@oncommunication.ca


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