Great Value Puts More Canada in Your Ketchup

Canadian inspired recipes include Bloody Caesar and Quatre-épices Ketchups

MISSISSAUGA, ON, May 4, 2017 /CNW/ - Made in Canada using locally-grown tomatoes, the new and improved Great Value Ketchup is the perfect partner for such traditional foods as hot dogs, burgers and French fries. Considering Canadians' preference for tomatoes grown at home, Great Value has created a selection of sauce recipes that put even more Canada into ketchup, expanding the condiment's food pairing possibilities.

"Last year Canadians voiced their opinion about the importance of buying ketchup made with our own tomatoes," said Paul Goldsmith, senior director of brand management, private brands at Walmart Canada. "We couldn't agree more and want to take that sentiment even further. Starting with our Great Value Ketchup as a base, we've come up with a few suggestions to get more Canada into your ketchup."

A perfect accompaniment to a classic Quebecois tourtière, the Quatre-épices Ketchup mixes the sauce with nutmeg, ground cloves, ginger and black pepper together with a touch of maple syrup. You can also start your day with a combination of celery salt, clam juice and Worcestershire and hot sauces for a Bloody Caesar Ketchup that is perfect over scrambled eggs or a gourmet mac and cheese.

The new Great Value Ketchup was introduced in May and will be available in all Walmart Supercentres by July. Ontario is home to the tomatoes and production of the new sauce that is made without high-fructose corn syrup and is free of artificial colours, artificial flavours and preservatives.

Great Value has also created two international recipes for ketchups aimed at more global palates. These include a lime-seasoned Creamy Argentinian Dip for grilled seafood and Chinese Char-siu BBQ Sauce that is flavoured with sesame oil, chili garlic sauce and Chinese five-spice to be served with dumpling, spring rolls or even chicken wings.

All recipes can be found online at Walmart.ca/recipes.

About Great Value
Delivering quality at a great price, Walmart's Great Value brand has more than 1,800 items that Canadians consume and use every day. Walmart stands behind each Great Value product with a 100% satisfaction guarantee. To explore the selection of Great Value products, visit your local Walmart or www.walmart.ca/greatvalue.

About Walmart Canada
Walmart Canada operates a growing chain of 410 stores nationwide serving more than 1.2 million customers each day. Walmart Canada's flagship online store, walmart.ca, is visited by 600,000 customers daily. With more than 90,000 associates, Walmart Canada is one of Canada's largest employers and is ranked one of the country's top 10 most influential brands. Walmart Canada's extensive philanthropy program is focused on supporting Canadian families in need, and since 1994 Walmart has raised and donated $275 million to Canadian charities. Additional information can be found at walmartcanada.ca, facebook.com/walmartcanada and at twitter.com/walmartcanada.

SOURCE Walmart Canada

For further information: For media inquiries, please contact: Felicia Fefer, Manager, Marketing Communications, Walmart Canada, ffefer@wal-mart.com, 905.821.2111 ext. 74466 Or Jason Chennette, jchennette@apexpr.com, 416-934-2125


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