Investment from BrandProject will accelerate the expansion of smart snacking solution business created by Glutino Co-Founder
MONTREAL, July 22, 2014 /CNW/ - Today, celebrated entrepreneur Steven Singer announced the official launch of his new company, Live Love Snack. With a mission to help America snack smarter, the company will focus on creating delicious, healthier snacking solutions across a variety of categories.
Singer built Glutino, the North American leader in gluten-free products as Co-Founder and President. Glutino was founded in 1999 and sales have risen to well over $65 million annually. The company was acquired in 2011.
"I am passionate about giving people smarter choices," said Steven Singer, Founder and CEO of Live Love Snack. "People should not have to choose between great taste and health. At Live Love Snack, we are committing ourselves to offering high quality, delicious snacks that people can feel good about eating."
Live Love Snack has received a significant investment from BrandProject LP, a New York and Toronto based company that builds, buys and makes seed stage investments in disruptive consumer products. As part of the investment, Andrew Black will join the company's board. The investment will help Live Love Snack grow its line of snacks and provide more Americans with access to delicious, smart snack choices.
"Millennials are looking for smarter snack choices " said Andrew Black, CEO of BrandProject. "Our team is excited to work with Steven and his team to build a master brand of smart snacks. We see tremendous opportunity across multiple categories."
The first product line, multigrain chips, will soon be available in a variety of channels including grocery stores, natural food retailers and big box stores throughout North America. The products are made with high quality ingredients that provide important nutritional benefits. The products are also all natural, certified gluten-free, and Non-GMO Project verified.
About Live Love Snack:
Live Love Snack is the smarter snacking brand that believes nutritious can be delicious. With a vision to be the smarter snacking brand for Millennials, we are passionate about creating delicious snacks made with simple and clean ingredients. The company was started by successful entrepreneur Steven Singer. BrandProject LP is a significant investor in Live Love Snack.
About Steven Singer:
Steven J. Singer was the co-founder and President of Glutino Food Group, the North American leader in gluten-free products. Montreal based Glutino began as a small company in 1999 in a virtually unknown gluten-free niche and Singer helped steer the company to over 65 million in sales by 2011 across North America. Glutino was sold to Claridge, the Bronfman family holding company and was later sold to Boulder Brands (NASDAQ:BDBD) in August 2011. At that time, Glutino had a range of over 80 gluten-free products, 3 manufacturing facilities, and co-pack manufacturing partners worldwide including in Italy, Israel, and Australia. Singer brings his wealth of experience from Glutino to start-up Live Love Snack.
SOURCE: Live Love Snack Inc.
For interviews or more information, please contact Live Love Snack Media Manager, Julie Fetherstonhaugh at 514-571-7542 or [email protected]
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