Gillette DRAFTED Returns - Season 2 Auditions for Canada's Next Sportscaster
Now Open

Check out DRAFTED.ca to find out more

TORONTO, May 5 /CNW/ - Score Media Inc. (TSX: SCR) and Gillette today announce that Gillette DRAFTED is back for a second season. The search is on for a winner of a one-year contract with Score Media as its newest multidimensional sportscaster, contributing to The Score, theScore.com and ScoreMobile, plus a one-year spokesperson contract with Gillette. Get ready as our Season 1 winner, Paul Brothers, heads across Canada to kick off Season 2.

"Thanks to Gillette DRAFTED, I've found my dream job. I went from being a small-town sports fan to becoming a big-time sportscaster and I have the competition to thank for that," says Paul Brothers, Sportscaster, The Score. "Participating in Gillette DRAFTED was a life-changing experience and I encourage you to take part."

This year the competition will be even more exciting than before. More finalists. More challenges. More sportscasting.

Drafted.ca, the official competition website, will give participants everything they need to know about Gillette DRAFTED 2: The Search for Canada's Next Sportscaster as well as information about the three ways to get involved. Participants can:

    
    -  Register online at www.drafted.ca
    -  Mail in an entry to The Score
    -  Apply in person at one of the five live audition stops including
           -  May 7 - 8: Halifax (Mic Mac Mall)
           -  May 15 - 16: Toronto (The Eaton Centre)
           -  May 22 - 23: Winnipeg (St. Vital Centre)
           -  May 29 - 30: Calgary (Market Mall)
           -  June 5 - 6: Vancouver (Park Royal Shopping Centre)
    

"The search for Canada's next sportscaster is about to begin and Gillette is thrilled to be helping contestants once again prepare for their big moment in the spotlight," says Pam Baillie, P&G Beauty & Grooming ER Manager. "With innovative products like the new Gillette Fusion ProGlide and 100 years of experience, Gillette simply can't be beat when the game is helping guys to look and be their best."

All stages of Gillette DRAFTED 2: The Search for Canada's Next Sportscaster will be featured as part of the upcoming reality series on The Score, scheduled to debut this Fall.

Draftees have until June 6th to submit their auditions. All details including footage from Season 1, FAQs and sportscasting "dos and don'ts" can be found at www.drafted.ca.

    
    About Score Media Inc.
    ----------------------
    

Score Media is a media company committed to delivering interactive and authentic sports entertainment. Created in 1997 in response to the growing desire for increased participation in the consumption of sports, the Company has now established itself as the home for hardcore sports fans. Score Media's primary asset, The Score Television Network ("The Score"), is a national specialty television service providing sports news, information, highlights and live event programming in more than 6.7 million homes across Canada. Score Media also operates Hardcore Sports Radio, a satellite radio network available across North America on SIRIUS Satellite Radio, and other interactive assets including theScore.com and ScoreMobile. Growing from a team of 60 in 1997 to over 230 employees in 2010, Score Media is a revolutionizing interactive media company.

    
    About P&G Beauty & Grooming
    ---------------------------
    

P&G Beauty & Grooming products help make beauty dreams real for women worldwide and help men look, feel and be their best everyday. With more than 100 brands available in nearly 130 countries, P&G's beauty and grooming products delivered sales of nearly $28 billion in fiscal year 2007/08 , making it one of the world's largest beauty and grooming companies. P&G Beauty & Grooming offers trusted brands with leading technology to meet the full complement of beauty and grooming needs, including Pantene Pro-V(R), Olay(R), Head & Shoulders(R), Secret(R), COVERGIRL(R), Aussie(R), Frederic Fekkai(R), Sebastian Professional(R), Herbal Essences(R), Koleston(R), Clairol Professional(R), Clairol Nice 'n Easy(R), Venus(R), Gillette(R), Old Spice(R), Wella Professionals(R), Braun(R) and a leading Prestige Fragrance division that spans from point of market entry consumers to high end luxury with global brands such as Hugo Boss(R), Lacoste(R), and Christina Aguilera(R). Please visit http://www.pg.ca for the latest news and in-depth information about P&G (NYSE: PG) and its brands.

SOURCE Score Media Inc.

For further information: For further information: Sharon Lassman, Director, Communications, Score Media Inc., (416) 977-6787 x2217, slassman@scoremedia.com; Pam Baillie, External Relations, Procter & Gamble Inc., (416) 730-4135, baillie.pe@pg.com; Michael Margiotta, Porter Novelli, (416) 422-7161, michael.margiotta@porternovelli.com

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