Gennum to Demonstrate Leadership Video Broadcast Portfolio at NAB 2010

Gennum to Launch and Demonstrate Next-Gen Products, Live at Booth No.N5337

BURLINGTON, ON, April 5 /CNW/ - Gennum Corporation (TSX:GND) today announced its presence at the National Association for Broadcasters Conference (NAB), at the Las Vegas Convention Center, April 12 -15, 2010. Gennum will demonstrate its market-leading signal integrity solutions for the video broadcast market.

"We are excited to once again attend NAB and showcase Gennum's leading-edge solutions. Gennum continues to enable signal integrity and integrated SMPTE specific digital functionality in a broad spectrum of Tier 1 video broadcast equipment," said Dr. Franz Fink, President and Chief Executive Officer, Gennum Corporation. "We are excited to introduce and demonstrate new products with integrated intelligence and new green functionality to enable our customers' next generation designs."

Gennum will be demonstrating live working silicon with the following demonstrations at booth number N5337:

    
    -   101 Multi-Pass Demonstration
           -  Routes real 1080p video through 101 individual boards to
              demonstrate how Gennum solves signal integrity issues in large
              system design. This benefit allows customers to build larger
              studios and design larger networks without compromising video
              signals.
    -   3Gb/s System Optimization Demonstration
           -  Uses Gennum's quad reclocker board to demonstrate the impact of
              input trace equalization and output de-emphasis on systems with
              long trace lengths. These features optimize system level signal
              integrity and power consumption allowing OEMs to optimize power
              and performance based on the size of the system.
    -   3Gb/s Green Adaptive Cable Equalizer Demonstration
           -  Showing Gennum's newest equalizer across different input cable
              lengths of up to 140m without compromising signal integrity;
              this is Gennum's best-in-class equalization technology with
              additional new features such as auto-power down and greater
              output control.
    -   3Gb/s Video Optical Module Robustness Demonstration
           -  Showcases Gennum's performance advantage over a variety of
              conditions simulating real-world scenarios and demonstrating
              the robust nature of Gennum's Video Optical Modules against a
              competitive market solution.
    -   Dual-Link to 3G SDI Conversion Demonstration
           -  Using Gennum's complete 3G SDI receive and transmit solutions,
              the ease of conversion from legacy equipment using dual link to
              3Gb/s on a single link will be demonstrated.
    -   2K, 3G, HD, and SD Receive Demonstration
           -  Using the highly integrated GS2971A receiver, the demonstration
              will show how Gennum's solutions support numerous video formats
              and standards, including 2K, to help speed time to market and
              reduce overall development cost for system manufacturers.
    -   Interactive 3D TV Demonstration using Sensio Technology
           -  Gennum will demonstrate that using its 3G SDI products, either
              as a single or dual link; offers designers a solution to
              support 3D TV bandwidth requirements now and into the future
              within broadcast infrastructure.
    

"NAB is a flagship event for the global video broadcast market. Gennum's signal integrity solutions enable every aspect of the video broadcast chain. Tier 1 video broadcast suppliers continue to rely on Gennum to deliver the right products at the right time to ensure the highest quality, reliability and integrity of the video signal. As a result, Gennum's robust portfolio continues to expand, and we are excited to demonstrate these products at NAB," said Martin Rofheart, Senior Vice President and General Manager, Analog and Mixed Signal Products, Gennum Corporation.

Gennum's video broadcast portfolio will be demonstrated live in the Gennum booth (No.N5337) at the National Association of Broadcasters Conference (NAB), at the Las Vegas Convention Center from April 12-15, 2010.

About Gennum Corporation

Gennum Corporation (TSX: GND) designs innovative semiconductor solutions and intellectual property (IP) cores for the world's most advanced consumer connectivity, enterprise, video broadcast and data communications products. Leveraging the company's proven optical, analog and mixed-signal products and IP, Gennum enables multimedia and data communications products to send and receive information without compromising the signal integrity. Recognized as an award winner for advances in high definition (HD) broadcasting, Gennum is headquartered in Burlington, Canada, and has global design, research and development and sales offices in Canada, Mexico, Japan, Germany, United States, Taiwan, India and the United Kingdom. www.gennum.com.

SOURCE GENNUM CORPORATION

For further information: For further information: Keri Fraser, Director of Corporate Communications, Gennum Corporation, Tel: (613) 697-6788, Email: keri.fraser@gennum.com

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GENNUM CORPORATION

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