Video: Gatorade Canada welcomes P.K. Subban to team Gatorade.
Top-scoring defenceman joins fellow Canadian, Sidney Crosby, as official
TORONTO, June 24, 2015 /CNW/ - Gatorade Canada today announced the
signing of hockey legend in the making, P.K. Subban to their roster of
"We are thrilled to have P.K. on board with us at Gatorade," said
Claudia Calderon, Marketing Director, Gatorade Canada. "He embodies so
much of what our brand stands for. When we talk about Winning From
Within, it's athletes like P.K. that come to mind. He is someone who
puts in the hard work, has the inherent desire to win and is a leader
in the game. His performance on the ice and his commitment to giving
back to his community make him a natural fit for the Gatorade brand."
Subban is a rising star. With five seasons behind him playing for the
Montreal Canadiens, he is widely considered one of the NHL's top
players and is one of the most irreverent, modern voices of the sport.
At age 26, he has already been the recipient of the Norris Trophy
(2013) as the league's top defenceman, and is a nominee for the same
award in 2015. He has won gold for Canada at multiple levels and has
consistently been one of the league's top scoring defencemen. His
skill, unorthodox approach to the game, on ice persona and phenomenal
rise to success have been widely featured.
"I've got a lot of reasons to smile on the ice, and Gatorade just gave
me another one," says Subban. "Being a celebrated Gatorade athlete is a
milestone that I've always wanted to achieve in my career. I'm
absolutely proud to be associated with a winning brand so focused on
fueling excellence in athletic performance."
P.K. Subban joins an elite roster of global athletes affiliated with the
Gatorade brand including Sidney Crosby, Patrick Kane, Usain Bolt, Derek
Jeter, Peyton Manning, Lionel Messi, Serena Williams and Dwyane Wade.
For nearly 50 years, Gatorade has studied elite athletes from a wide
variety of sports to understand their hydration and nutrition needs
from a scientific perspective, with the ultimate objective of improving
For more information on Gatorade Canada, please visit www.gatorade.ca
About PepsiCo Beverages Canada
PepsiCo Beverages Canada (PBC), a business unit of PepsiCo Canada ULC,
manufactures, distributes, markets and sells a broad range of
beverages. Employing approximately 5,000 associates across the
country, PepsiCo Beverages Canada's beverage portfolio of brands
includes Pepsi, Diet Pepsi, 7UP, Aquafina, Lipton Pure Leaf, Tropicana
and Gatorade. For more information, please visit www.pepsico.ca.
About Gatorade Canada
The Gatorade Company, a division of PepsiCo (NYSE: PEP), provides sports
performance innovations designed to meet the needs of athletes at all
competitive levels and across a broad range of sports. Gatorade Thirst
Quencher® is backed by 50 years of research and is scientifically
formulated and athletically proven to quench thirst, and provide
carbohydrate energy to support athletic performance. Gatorade has been
a partner of Hockey Canada for 26 years, the NHL for 8 years and the CHL for 26 years. Follow Gatorade
SOURCE PepsiCo Beverages Canada
Video with caption: "Video: Gatorade Canada welcomes P.K. Subban to team Gatorade.". Video available at: http://stream1.newswire.ca/cgi-bin/playback.cgi?file=20150624_C9879_VIDEO_EN_43804.mp4&posterurl=http://photos.newswire.ca/images/20150624_C9879_PHOTO_EN_43804.jpg&clientName=PepsiCo%20Beverages%20Canada&caption=Video%3A%20Gatorade%20Canada%20welcomes%20P%2EK%2E%20Subban%20to%20team%20Gatorade%2E&title=PEPSICO%20BEVERAGES%20CANADA%20%2D%20Gatorade%20Canada%20Announces%20Addition%20of%20P%2EK%2E%20Subban%20to%20Growing%20Athlete%20Roster&headline=Gatorade%20Canada%20Announces%20Addition%20of%20P%2EK%2E%20Subban%20to%20Growing%20Athlete%20Roster
Image with caption: "Claudia Calderon (left), Marketing Director, Gatorade Canada, welcomes P.K. Subban (right) to team Gatorade with commemorative Gatorade logo. (CNW Group/PepsiCo Beverages Canada)". Image available at: http://photos.newswire.ca/images/download/20150624_C9879_PHOTO_EN_43799.jpg
Image with caption: "P.K. Subban, Canada's newest Gatorade athlete, celebrates joining team Gatorade. (CNW Group/PepsiCo Beverages Canada)". Image available at: http://photos.newswire.ca/images/download/20150624_C9879_PHOTO_EN_43797.jpg
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